Brand Performance Director - 12M FTC (Insight & Analytics)

Posted 4 Days Ago
Be an Early Applicant
London, Greater London, England
Senior level
Consulting
The Role
The Brand Performance Director at Landor will lead the Brand Performance offer, utilizing data and research to formulate actionable business strategies. The role involves managing research vendors, educating teams on data's value, and requiring strong analytical, consulting, and communication skills.
Summary Generated by Built In

Landor is looking for a Brand Performance Director (Insights & Analytics) to join our London studio. Could this be you?  

 

We are Landor. 

World-leading brand specialists. 

Consulting. Design. Experience. 
 
Connecting business strategy to brand. 

Bringing every facet of brand to life. 

Creating brand-led experiences for talent & customers.​​ 

United in our drive to make a positive difference. 

Proudly part of WPP. 

We build brands, designed to transform. 

Our Landor Group also includes leaders in sonic branding amp,  

workspace & architectural design experts BDG 

and award-winning motion specialists ManvsMachine. 

 

What you’ll do 

Brand Performance Director - Landor

Are you a data-driven brand strategist passionate about demonstrating the impact of brand building on business growth? Landor is seeking a Brand Performance Director to lead and evolve our Brand Performance offer, bridging the gap between brand strategy and tangible business results.

You will leverage diverse data sources to generate actionable insights for clients, manage a network of research vendors, and educate internal teams on the value of data-driven brand building. This role requires strong analytical, consulting, and communication skills, as well as experience in various research methodologies, statistical modeling, and financial measurement techniques.  

What you’ll need 

This role requires a highly analytical and insightful individual with a passion for brands and market trends. The ideal candidate must have proven experience translating data and research into actionable business strategies, using a variety of quantitative and qualitative research methodologies. Strong project management, communication, and collaboration skills are essential, as is experience with financial modeling and a variety of market research tools. Essentially, this is a strategic role demanding a blend of analytical expertise, business acumen, and interpersonal skills.

Our commitment to diversity and inclusion 

We believe diversity brings creativity, which is at the heart of everything we do. We are actively engaging in creating an environment free of discrimination.  

Landor is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee based on race, colour, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, gender identity or expression, sexual orientation or marital status. 

 

#LI-DNI #LI-DNP 

The Company
Chicago, IL
622 Employees
On-site Workplace
Year Founded: 1941

What We Do

A global leader in brand consulting and design, Landor helps clients create agile brands that thrive in today’s dynamic, disruptive marketplace. Our work enables top brands—from Barclays to BMW and Tide to Taj—to stand for something while never standing still.
Landor’s branding services include strategy and positioning, identity and design, motion graphics, brand architecture, prototyping, innovation, naming and verbal identity, research and analytics, environments and experiences, engagement and activation, and interactive and media design.
Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Today, Landor has 26 offices in 19 countries, working with a broad spectrum of world-famous brands. Clients include Alitalia, Barclays, Bayer, BBC, BMW, BP, Cracker Barrel Old Country Store, FedEx, GE, Kraft Heinz, Huawei Technologies, Marriott International, Nike, Pernod Ricard, Procter & Gamble, S&P Global, Samsung, Sony, and Taj Group. Landor is a member of WPP, the world's largest marketing and communications firm.

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