Serhant Jobs

Brand Partnerships & Activation Manager

Serhant

Brand Partnerships & Activation Manager

Posted 2 Days Ago

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New York, NY, USA

In-Office

75K-75K Annually

Mid level

Real Estate

The Role

Manages brand partnerships and activations from concept through execution, including partner communication, content programs, approvals, campaigns, experiential events, vendors, budgets, timelines, and creative assets. Develops partnership opportunities and concepts while coordinating internal and external stakeholders to deliver high-quality, culturally relevant brand experiences and integrated campaigns.

Summary Generated by Built In

Brand Partnerships & Activations Manager

New York, NY (hybrid)

About SERHANT.

SERHANT. is the most followed real estate brand in the world, calibrated for the marketplace of tomorrow, delivering proven results for buyers, sellers, and developers. SERHANT. revolutionizes the traditional brokerage model by innovating through media and content creation and is powered by a full-service in-house film studio as well as an amplification platform that puts our properties in front of more people than anyone else.

SERHANT. Studios is a full-service creative and marketing agency that creates unique, high-impact content strategically designed to resonate with the largest real estate audience in the world.

About the Role

SERHANT. is looking for a Brand Partnerships & Activations Manager to join our Brand team and help bring high-impact partnerships, campaigns, and brand moments to life.

This role sits at the intersection of brand partnerships, content, experiential marketing, and creative execution. You’ll help manage key external partnerships from concept through execution, oversee content and deliverables tied to select brand deals, and work across the company to turn creative ideas into memorable campaigns and experiences.

We’re looking for someone who is highly organized and execution-minded, but also has strong creative instincts and an understanding of what makes a brand culturally relevant. You should be just as comfortable managing a detailed content calendar as you are developing an activation concept, coordinating with creative teams, communicating with partners, or keeping a fast-moving campaign on track.

This is an opportunity to work across some of SERHANT.’s most visible brand initiatives and play an important rolein how the brand shows up with partners, audiences, and culture.

Responsibilities

● Support the development and execution of partnerships across SERHANT., Ryan Serhant, and our broader brand ecosystem.

● Manage day-to-day communication, timelines, deliverables, approvals, and execution for select brand partners.

● Help identify and source new partnership opportunities through research, outreach, and relationship development.

● Contribute to partnership concepts, proposals, presentations, and creative ideas that go beyond traditional sponsorships.

● Collaborate with internal and external stakeholders to ensure partnership commitments are delivered at a high standard.

● Take day-to-day ownership of content programs associated with select brand partnerships.

● Review content for quality, accuracy, brand alignment, tone of voice, and creative standards.

● Coordinate feedback and revision rounds between partners, internal teams, talent, and other stakeholders.

● Help develop and execute creative brand activations, campaigns, experiences, and cultural moments throughout the year.

● Turn early-stage creative concepts into actionable plans, managing the details required to bring ideas to life.

● Support experiential activations, special events, collaborations, custom products and merchandise, company moments, and integrated brand campaigns.

● Coordinate vendors, partners, budgets, timelines, logistics, creative assets, production needs, and internal stakeholders.

● *The company reserves the right to add or change duties at any time.

Qualifications

● 3–5 years of experience in brand marketing, partnerships, experiential marketing, integrated marketing, content, creative production, or a related field.

● Strong project management skills with the ability to own multiple workstreams and deadlines simultaneously.

● Excellent written and verbal communication skills, particularly when working with external partners.

● Strong creative judgment and an understanding of brand, content, social media, and culture.

● Experience managing content calendars, creative approvals, or production workflows.

● Ability to take an idea from concept to execution and proactively identify what needs to happen next.

● Comfortable working cross-functionally with creative, production, social, marketing, and business teams.

● Highly detail-oriented, resourceful, proactive, and comfortable operating in a fast-paced environment.

● An interest in partnerships that create genuine value for both the brand and the audience - not simply transactional sponsorships.

Skills

● Equal parts creative thinker and operator.

● Love turning ambitious ideas into real-world execution.

● Can manage the details without losing sight of the larger brand vision.

● Understand what makes content and experiences feel premium, relevant, and culturally interesting.

● Are comfortable taking ownership and keeping projects moving without waiting to be told every next step.

Compensation

Actual compensation within the pay range listed below will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location.

The national base pay range for this position within the United States is $75,000.00 USD.

Benefits

Eligible employees may receive medical, dental and vision insurance; paid time off and paid holidays; retirement benefits; and other company-sponsored benefits, subject to applicable eligibility requirements and plan terms.

Your Location

This position is hyrbid eligible for candidates based in New York City, NY area. The role may include occasional work at additional SERHANT. offices or attendance at offsites, as agreed to with your manager. Candidates must live within the United States.

Hiring Statement

SERHANT. is committed to providing a workplace free from discrimination or harassment. We expect every member of the SERHANT. community to do their part to cultivate and maintain an environment where everyone has the opportunity to feel included and is afforded the respect and dignity they deserve.

Decisions related to hiring, compensating, training, evaluating performance, or terminating are made fairly, and we provide equal employment opportunities to all qualified candidates and staff. We examine our unconscious biases and take responsibility for always striving to create an inclusive environment that makes every employee and candidate feel welcome.

Recruiting Fraud Notice

Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to prompt you to pay a fee for services related to recruitment or training.

SERHANT. does not charge any application, processing, or training fee at any stage of the recruiting or hiring process. All genuine job openings will be posted here on on our Careers page or Linkedin, and all communications from the SERHANT. recruiting team and/or hiring managers will be from an @serhant.com email address.

Visa Sponsorship Notice

Thank you for your interest in working with us! At this time, we are not able to offer H-1B visa or any other work authorization sponsorship. To be considered for any of our open roles, candidates must be currently authorized to work in the United States without the need for sponsorship now or in the future.

Skills Required

3-5 years of experience in brand marketing, partnerships, experiential marketing, integrated marketing, content, creative production, or a related field
Strong project management skills and ability to manage multiple workstreams and deadlines
Excellent written and verbal communication skills, especially with external partners
Strong creative judgment and understanding of brand, content, social media, and culture
Experience managing content calendars, creative approvals, or production workflows
Ability to take ideas from concept through execution and proactively identify next steps
Ability to work cross-functionally with creative, production, social, marketing, and business teams
Highly detail-oriented, resourceful, proactive, and comfortable in a fast-paced environment
Interest in partnerships that create genuine value for brands and audiences

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The Company

HQ: New York, New York

1,306 Employees

What We Do

SERHANT. is the first real estate company launched and designed for the marketplace of tomorrow. We grew from the #1 ranked sales team in New York City into a full-service firm that is revolutionizing the traditional real estate model. At SERHANT., we do things differently. Our in-house production and branding teams — SERHANT. Studios and ID Lab — develop disruptive content that engages the market by exploring new creative frontiers and redefining pathways to connect. Our tech-powered innovation platform, SERHANT. ADX, gives our listings unparalleled exposure by reaching more buyers than anyone else. Our agents are driven to succeed, understanding of client needs, and trained to balance established sales strategies and techniques with innovative thinking. We understand that it’s more important than ever to help our clients and partners adapt to behavioral and market changes being driven by generational shifts and technological advances in society, and by combining traditional brokerage services with innovative production and marketing capabilities, we know how to do that better than anyone else.