Brand Marketing Operations Specialist

Join our Team as a Brand Marketing Specialist-Operations!

The Role:

The Raymond brand is looking for a detail-oriented, highly organized Brand Marketing Specialist to support the development and execution of brand marketing initiatives, with a strong emphasis on operations coordination and asset readiness.

This role will work closely with brand marketing to deliver marketing programs, campaigns, and assets on time. They will serve as the central coordinator for the brand marketing team, working with cross-functional teams and external partners, managing workflows, timelines, and resources.

The ideal candidate combines strong brand awareness with operational discipline, thrives in a fast-paced environment, and excels at managing multiple priorities while maintaining brand consistency.

What You’ll Be Doing:

• Build, manage, and track detailed project timelines across multiple Brand Marketing initiatives, including product launches, promotions, advertising, sales enablement tools, trade shows, photo shoots, and more
• Partner with internal teams and external vendors to ensure assets are delivered on time, on brand, and aligned with campaign objectives
• Support planning and execution of photography, videography, and CGI projects, ensuring production readiness and logistics
• Coordinate marketing equipment readiness, scheduling, and transportation for marketing equipment and assets for trade shows, events, and media engagements
• Organize, track, and maintain a centralized library of marketing assets, ensuring proper version control and accessibility
• Track and manage Brand Marketing approval process, vendor agreements, and logistics schedules
• Provide status updates, dashboards, and reporting to team members and leadership
• · Track department and campaign KPIs across brand marketing programs, including advertising, social media, website performance, and trade show lead generation
•  Ability to work in a constant state of alertness and a safe manner
• Additional duties as assigned

What We’re Looking For:

• Bachelor’s degree in Marketing, Communications, Project Management, or a related field
•  2–4 years of experience in marketing, sales management, or project management (B2B
• preferred)
•  Strong organizational and project management skills with the ability to manage multiple
• priorities in a fast-paced environment
• Excellent written and verbal communication skills with strong attention to detail
• Experience coordinating vendors, budgets, and marketing logistics
• Proficiency in Microsoft Office: experience with project management tools, CMS platforms, and
• Adobe Creative Suite is a plus

What Sets You Apart:

• Strong organizational skills, attention to detail, and the ability to collaborate with internal and external partners to deliver high-quality event experiences
• Experience in a B2B or industrial environment is preferred
• Familiarity with material handling equipment and is preferred

Where and When You’ll Work:

• Enjoy the best of both worlds with a hybrid schedule: collaborate in person at our Greene, NY office Monday-Wednesday and work remotely Thursday and Friday.  

What Your Total Compensation & Benefits Package will look like:

Salary - $65,000 - $83,000 per year. Compensation depends on the selected candidate’s education and experience.

World Class Benefits: 

• Competitive Salary  
• Generous Paid Time Off and 13 Paid Holidays 
• Affordable Medical plans and no-cost Dental & Vision options 
• 100% 401(k) match up to 6% 
• Company-Paid Life Insurance, Short-Term Disability, and Long-Term Disability 
• Tuition Assistance Program 
• Employee Assistance Program (EAP) with access to mental health care, legal support, and financial guidance 
• Recognition and Kaizen (continuous improvement) Reward Programs 
• Meaningful opportunities for personal and professional development  
• Best in class work culture! 

Together Let’s Innovate. Build. Grow. 

Toyota Material Handling North America (TMHNA), the industry leader in forklift sales, comprises two main brands: Toyota Material Handling and The Raymond Corporation. We believe investing in the best people, products, and processes will fuel our future success, and we will always be driven by our foundational principles of “respect for people” and “continuous improvement”. With opportunities across North America, we are confident you will find the right position within TMHNA that can help you build a long, fulfilling career.  

Learn more here: https://careers.raymondcorp.com/careers - AND - https://www.toyotaforklift.com/careers 

Follow us on Social Media: Working at Toyota Material Handling | Glassdoor