Brand Manager Marketing TR

Posted Yesterday
Be an Early Applicant
Hiring Remotely in Switzerland
Remote
Senior level
Beauty
Personal Care Product Manufacturing
The Role
Lead Travel Retail marketing for assigned brands: partner with Sales/retailers, manage POSM and in-store activations, run promotions, plan forecasts, support merchandising and digital activations, coordinate agencies, track performance, and manage marketing expenses and event support.
Summary Generated by Built In

At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.

Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.

Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.

We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.

We are Revlon, together, transforming beauty.

This role is a Hybrid Role: Employees are expected to work from our Geneva, Switzerland office 3 days per week and may work remotely the remaining days.

Responsibilities:

  • Sales & Marketing Support
    Act as primary marketing partner to Sales team and retailers
    Coordinate creation and distribution of marketing assets (catalogues, visuals, toolkits)
    Manage POSM development (design, production, and deployment)
    Support digital activations and share global social media assets
    Monitor product shipments, samples, and marketing materials distribution
    Conduct market visits, analyze performance, and recommend action plans
    Manage marketing expenses (PO creation and invoice follow-up)
  • Promotions & Activations Management
    Lead end-to-end execution of promotional campaigns (HPP, SPP, events)
    Align with cross-functional teams on objectives, mechanics, and assortment
    Ensure flawless implementation across all touchpoints (retail, digital, training, GWPs)
    Coordinate agencies/decorators and oversee in-store installations
    Track performance and share learnings and best practices
  • Forecasting & Planning
    Collaborate with Sales Team to define promotional forecasts and optimize profitability
    Manage innovation forecasts and volume planning processes, ensuring timely delivery
  • Merchandising & Retail Excellence
    Support counter design development, production, and installation
    Define and share planograms and visual merchandising guidelines
    Develop seasonal merchandising strategies (including lightboxes and animations)
    Ensure excellence in permanent and temporary retail executions
  • Cross-functional Coordination & Meetings
    Participate in key business meetings (S&OP, Forecast, Feeder meetings)
    Prepare marketing presentations and best practice sharing
    Support major industry events organization (e.g. TFWA Cannes)

Who you are:

  • Fluent in English and French; Spanish is a plus
  • Strong organizational and project management skills,
  • Excellent communication and stakeholder management,
  • Ability to work in a fast-paced, international environment
  • Proactive mindset with strong attention to detail
  • Proficient in Microsoft Excel and PowerPoint

Success Indicators:

  • Timely and effective support to Sales and partners
  • On-time, high-quality execution of promotions and retail activations
  • Accurate and timely forecasts and management
  • Consistent excellence in retail execution and merchandising

Qualifications:

  • Education: Bachelor’s or Master’s degree in marketing, Business, or a related field
  • Experience: Minimum 5 years’ experience in Travel Retail (TR) marketing within the beauty or fragrance industry

Applicant Data Protection Disclosure

Revlon Consumer Products LLC and its operating affiliates, collects and processes your personal information (including your name, contact details, employment history, qualifications, and any other information you provide) for the purpose of assessing your suitability for employment and managing the recruitment process.
Providing this information is voluntary; however, if you do not provide it, we may be unable to consider your application.
Your personal information may be shared with our related entities, hiring managers, and third-party service providers (such as recruitment platforms and background screening providers). These recipients may be located in Switzerland or in other countries. Where your personal information is transferred outside Switzerland, we ensure appropriate safeguards are in place in accordance with applicable data protection laws.
We retain your personal information for the duration of the recruitment process and for up to 3 years thereafter, unless you request deletion sooner or a longer retention period is required or permitted by law.
You have the right to request access to your personal information and, where applicable, request correction or deletion. To exercise these rights, please contact us at [email protected]


Applicant Privacy Notice

Privacy policy – Revlon

Skills Required

  • Fluent in English
  • Fluent in French
  • Spanish language skills
  • Strong organizational and project management skills
  • Excellent communication and stakeholder management
  • Ability to work in a fast-paced, international environment
  • Proactive mindset with strong attention to detail
  • Proficient in Microsoft Excel and PowerPoint
  • Bachelor's or Master's degree in Marketing, Business, or related field
  • Minimum 5 years' experience in Travel Retail marketing within the beauty or fragrance industry
  • Hybrid work from Geneva office 3 days per week
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The Company
HQ: New York, NY
8,705 Employees
Year Founded: 1932

What We Do

At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day. Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand. Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more. We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers. We are Revlon, together, transforming beauty.

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