Job Description:
Location : Haguenau ou Paris
Segment : Mars Wrigley France
Contract Type : CDD jusqu'à fin mars 2027
The Brand Manager plays leading role in key business processes, proactively participates in business conversations with Management team members.
What are we looking for?
- University Degree, preferably in Business/Marketing/Brand Management
- Solid experience in brand marketing in international FMCG companies (minimum 4 years)
- Experience in Brand Manager role not less than 2 years
- Excellent project management skills
- Good analytical, presentation and communication skills
- Ability to manage several different and complex projects at the same time
- Fluent in English & French
- Identify growth sources and create the brand strategy for next 5 years
- Lead annual marketing plan
- Build brand innovation pipeline (product & packaging innovations)
- Develop activation strategies, communication and promotion plan, pricing strategy, new product launches and distribution priorities
- Prepare sales forecasts and marketing budgets, monitor sales volume, revenues and costs against forecasts, and adapt plans to improve the sales performance of products
- Monitor, analyze, and evaluate domestic and international market trends, client behavior and competitor activity to identify market opportunities for the products
What can you expect from Mars?
- You will join the most iconic segment of Mars and the world's largest chocolate manufacturer, which includes M&Ms, Snickers, Twix, Maltesers, Freedent, Airwaves and Be-Kind cereal bars
- In Haguenau, you will work on the site of the largest M&M's factory in Europe and the second largest in the world
- In Haguenau, you will work on a unique site, in the heart of the Haguenau forest, with the bonus of a co-working space shared with the Mars Global Services teams, ideal for creating great synergies!
Skills Required
- University degree
- Degree in Business/Marketing/Brand Management
- Minimum 4 years brand marketing experience in international FMCG companies
- At least 2 years in a Brand Manager role
- Excellent project management skills
- Strong analytical, presentation and communication skills
- Ability to manage multiple complex projects simultaneously
- Fluent in English and French
Mars Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Mars and has not been reviewed or approved by Mars.
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Healthcare Strength — The benefits package is positioned as comprehensive, with broad medical coverage and additional protections like life insurance and short- and long-term disability. Mental health support is emphasized, including free mental health services and wellbeing programming under initiatives such as Mars Be Well.
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Parental & Family Support — Paid parental leave is highlighted as market-leading in the U.S., with an example of 18 weeks fully paid for both parents. Additional family-related leave types such as sick time for caregiving and bereavement leave are also described as part of the overall package.
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Retirement Support — Retirement offerings are described as strong, including 401(k) matching (with a 6% match cited) and pension plans in some cases. The broader package also references retirement savings options and contributions aligned to local market practice, supporting long-term financial security.
Mars Insights
What We Do
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and petcare products and services, we employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, we produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through our pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™. We know we can only be truly successful if our partners and the communities in which we operate prosper as well. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive.
