Brand Designer

Posted Yesterday
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Barcelona, Cataluña, ESP
Hybrid
Senior level
Edtech • Information Technology • Software
We deliver the best human learning experience by empowering our learners and tutors to succeed.
The Role
Lead end-to-end brand and performance creative across paid social, organic, OOH, and campaigns. Generate high-volume, on-brand visual concepts, translate data into creative optimizations, collaborate with cross-functional teams, and integrate AI tools to scale ideation, localization, and production while maintaining typography, layout, and brand quality.
Summary Generated by Built In
We power people’s progress.

At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.

We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale.

Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.

Meet the team!

Preply's brand is growing fast – reaching millions of learners and becoming more visible across global markets. That growth creates a real opportunity: to shape how a brand shows up in the world and push creative work that performs as well as it looks.

We're looking for a Brand Designer who leads with ideas. Someone with a strong creative point of view, the craft to back it up, and the drive to own work end-to-end – from first concept through to final delivery. You'll have real ownership over campaigns and creative decisions, working on a brand that just hit unicorn status and is expanding across global markets.

You'll concept, design, and evolve visual campaigns across paid social, brand campaigns, organic content, OOH, and more – bringing bold ideas to life across the moments and markets where people discover Preply.

What you’ll be doing
  • Create & Iterate: Design a high volume of creatives across paid channels, including Meta, TikTok, Google ads, organic social, blog and content visuals, out of home, and brand campaigns.

  • Design for Performance: Translate data insights into creative optimizations that boost ad engagement and conversion – influencing and evolving the overall visual brand.

  • Own Projects End-to-End: Manage projects from concept to delivery – ensuring clarity, timeliness, and alignment with brand and performance goals across markets.

  • Collaborate Cross-Functionally: Partner closely with growth marketers, copywriters, motion designers, and other brand creatives to deliver cohesive, multi-channel campaigns.

  • Drive Excellence: Push creative boundaries while maintaining a sharp focus on typography, layout, and storytelling that aligns with Preply’s design system.

  • AI & Innovation: Actively research, experiment with, and integrate emerging AI tools and creative workflows to accelerate ideation, explore more visual directions, support localization and adaptation at scale, test more concepts, and expand what the team can create without compromising brand quality.

What you need to succeed
  • Background: Bringing 7+ years of experience leading brand and performance design in fast-moving, high-growth B2C environments – blending bold creative thinking with measurable business results.

  • Brand Design: Experience working with established brands or within a brand system: you know how to balance experimentation with consistency and love to move brands forward.

  • Typography & Layout: Expert understanding of type, hierarchy, and composition – combining creativity and precision in equal measure.

  • Mindset: Curious, proactive, self-driven, and collaborative. You own your work, seek feedback, adapt quickly, and love to learn what works and why.

  • Tools: Proficiency in Figma and Adobe Creative Suite, including Photoshop and Illustrator, with hands-on experience using creative tools to develop high-quality visual work.

  • AI-Enabled Design Practice: Experience using AI as a regular, embedded part of the creative process – from ideation and concept exploration to production, localization, and testing. You know how to use AI to increase creative output, scale content production, and move faster while applying strong creative judgment and brand standards to every deliverable before it goes live.

Why you’ll love it at Preply:
  • An open, collaborative, dynamic and diverse culture;

  • A generous monthly allowance for lessons on Preply.com, Learning & Development budget and time off for your self-development;

  • A competitive financial package with equity, leave allowance and health insurance;

  • Not in Barcelona? We offer an attractive relocation package to join us in our Preply Barcelona Hub

  • Access to free mental health support platforms;

  • Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health; 

  • The opportunity to unlock the potential of learners and tutors through language learning and teaching in 175 countries (and counting!).

#LI-AD1

Our Principles
  • Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.

  • We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.

  • Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.

  • Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.

  • Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.

  • Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.

  • Growth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.

  • Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.

  • Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.

  • One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.

Diversity, Equity, and Inclusion

Preply.com is committed to creating an inclusive environment where people of diverse backgrounds can thrive. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company. That means that Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status.

Skills Required

  • 7+ years leading brand and performance design in fast-moving, high-growth B2C environments
  • Experience working with established brands or within a brand system
  • Expert understanding of typography, hierarchy, and composition
  • Proficiency in Figma
  • Proficiency in Adobe Creative Suite, including Photoshop and Illustrator
  • Experience designing for paid channels (Meta, TikTok, Google ads) and multi-channel campaigns
  • Experience using AI tools as an embedded part of the creative process for ideation, production, localization, and testing
  • Strong collaboration skills with growth marketers, copywriters, motion designers, and brand creatives

Preply Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Preply and has not been reviewed or approved by Preply.

  • Pay Growth & Progression Pay is positioned as scalable over time because rates can be set by the tutor and increased after building a student base, while platform commission declines with higher hours taught.
  • Leave & Time Off Breadth Time off for employees is described as substantial, with a cited baseline of paid vacation days alongside paid sick days and flexible PTO practices.
  • Wellbeing & Lifestyle Benefits A broad employee benefits set is described, including wellness support, gym-related perks, and flexible hybrid/remote work arrangements that can improve day-to-day quality of life.

Preply Insights

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The Company
HQ: Barcelona, Catalonia
700 Employees
Year Founded: 2012

What We Do

We power people's progress. At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalized learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact. So far, 90,000 tutors have delivered over 20 million lessons to learners in more than 175 countries. Every Preply lesson sparks change, fuels ambition, and drives progress that matters.

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