Brand & Creative, Senior Manager

Posted Yesterday
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Boston, MA, USA
Hybrid
165K-180K Annually
Senior level
Artificial Intelligence • Cloud • Software • Infrastructure as a Service (IaaS)
The Role
Lead PointFives visual identity and creative output across brand, ads, website, product marketing, events, and sales. Design static and motion work, direct production and freelancers, ship site components with engineering, and evolve brand systems while using AI creative tools daily. Collaborate closely with the CMO and a small senior marketing team in a fast, hands-on environment.
Summary Generated by Built In
About PointFive

PointFive is the AI Efficiency OS. From the cloud to the coding agent, we're the only platform that manages AI spend everywhere it happens.

Engineering and FinOps teams use PointFive to make their organizations more efficient and their cloud and AI more effective. We don't just show what you spend. We show what you're wasting, and we fix it autonomously. NuBank saw ROI in 10 days. Customers average 1,200%+ ROI and a 4.9 rating on G2.

Founded by the team behind IntSights (acquired by Rapid7), PointFive recently closed a $60M Series B led by Accel, with participation from Entrée Capital and Salesforce Ventures.

The role

This is a generalist creative seat with real ownership. You'll own how PointFive looks, sounds visually, and shows up in the world — across the website, ads, social, product marketing, events, sales decks, and whatever else the next quarter throws at us.

You'll work directly with the CMO and a small, senior marketing team of 6 people. No layers. No briefs that take a week to approve. If you've got taste and conviction, you'll get to use both.

What you'll actually do

Brand. You'll be the keeper and evolver of the PointFive visual identity — the system, the components, the rules, and (importantly) when to break them. We just relaunched our positioning and the brand needs to grow into it.

Creative for ads and campaigns. We run integrated campaigns (Cloud Cost Casino, DeepWaste, Beyond Tagging, and more coming). You'll concept, design, and produce the static and motion creative that runs across LinkedIn, paid social, OOH at events, and anywhere else we show up.

Website. Our site lives on Vercel + GitHub. You'll design new pages and components, work with Claude Code to ship them, and treat the site like the always-on flagship asset it is. This is your chance to break the mould for creative website design.

Design direction. For everything else — pitch decks, event booths, swag, partner co-marketing, it’s yours to direct, to produce, to outsource, whatever is the most efficient and coolest way to get it done.

Animation and motion. Loops, product UI motion, social cutdowns, hero brand videos. You don't need to be a full 3D artist, but if you like playing with Higgsfield, After Effects, or any other platform to just make cool s*7t then we welcome it with open arms. I mantra is … just don’t do boring B2B.

What we're looking for
  • 5+ years doing this work, ideally with time inside a brand-led B2B or consumer company (not just agency). But you could be agency too, it usually means you’ve worked on a lot of cool stuff.

  • A portfolio that shows range — brand systems, performance creative, and motion — and a clear point of view

  • Native fluency with AI creative tools. Claude (including Claude Design), Midjourney, Runway, Sora, Veo, ElevenLabs, Seedance, Suno, Figma Make — whatever's working this month. You should be using these daily, not curious about them.

  • Expert in Figma, or whatever tool you use to make things :) Maybe Figma isn’t your jam and you’ve already moved on. It doesn’t matter to us, it’s your domain.

  • You are a cultural fit. This is the most important part. We are a small team, we are fun (we think), we don’t do cubicles and ‘this isn’t my job’. We want to be daring, different, and enjoy what we do. We spend 3 days in the office because we like each others company, so ideally you are in Boston where are marketing team sits, or you are in our rival city, NY. You better be cool if you live there, because it’s definitely a Bean Town vs Big Apple kind of vibe.

  • The producer gene: you can run a project, hit a date, and manage external freelancers when we need to scale up

  • Taste. The thing we can't teach.

What this isn't
  • A pure designer role where you wait for briefs. You'll generate ideas, not just polish them. You don’t want, you wake up and think, I’m going to build something cool today.

  • A role where AI is a topic for the future. We're an AI-native marketing function and you'll be expected to operate that way from week one. Our CMO is looking for excellence in AI. Not to cut corners, but because it’s fun to learn new ways and he wants each person to be a leader in their field. Even celebrated on a stage on somewhere for outstanding creative or visual UX. BTW not everything has to be award winning it’s just fun to dream of getting trophies.

Logistics

This role is based in Boston (alongside the marketing team). This is a hybrid role in office 3x a week - we like being in the room together for the parts of the job that need it.

 
Benefits & Perks:
  • Base Salary Range: $165,000 - $180,000 plus equity.

  • Health, dental, vision (yes, all three!), equity in something early-stage and exciting, generous PTO, 401K, meal & commuter benefits, a team that will actually challenge you and much more.

Equal Opportunity Statement

PointFive is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome candidates from all backgrounds, experiences, and perspectives to apply.

Skills Required

  • 5+ years doing brand and creative work
  • Portfolio showing brand systems, performance creative, and motion
  • Native fluency with AI creative tools (Claude, Midjourney, Runway, etc.)
  • Expert in Figma or equivalent design tools
  • Experience designing for web and working with Vercel/GitHub workflows
  • Animation and motion skills (After Effects, Higgsfield, or similar)
  • Producer skills: run projects, meet deadlines, manage external freelancers
  • Experience in brand-led B2B or consumer company or agency work
  • Strong taste and point of view in creative work
  • Ability to be hybrid in Boston office three days per week
  • Cultural fit with a small, collaborative, fast-moving team
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The Company
0 Employees
Year Founded: 2023

What We Do

PointFive is an AI Efficiency OS and cloud cost optimization platform designed for FinOps, platform, and engineering teams. Using its proprietary DeepWaste™ Detection Engine, the company provides deep waste detection and auditable remediation across cloud, data, and AI infrastructure. PointFive transforms cloud efficiency from a reporting exercise into an operational discipline, helping enterprises reduce wasteful computing expenses and improve engineering accountability at scale.

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