Brand Communications Manager

Summary:

Virgin Voyages is seeking a bold, creative, and highly hands-on Brand Communications Manager to lead how our brand comes to life across the Crew experience.

This role sits at the intersection of brand, storytelling, and culture—owning the development of internal campaigns, shaping the stories we tell, and ensuring everything Crew-facing is unmistakably Virgin.

Reporting to the Senior Manager of Internal Brand & Communications, you will lead a small team and be responsible for both setting the creative bar and delivering the work. This is a doing role—ideal for someone who can think in campaigns, create compelling content, and elevate output through strong creative judgment and hands-on execution.

This gig is based at VVHQ - our swanky Virgin Voyages Head Office in Plantation, FL where we follow a hybrid work environment. We can't wait to 'sea' you in person during our Collaboration Days, Tuesdays, Wednesdays, and Thursdays, while you enjoy Mondays and Fridays' as remote days.

Key Responsibilities

Internal Brand Storytelling & Narrative

• Bring the Virgin Voyages internal brand narrative to life through clear, compelling, and emotionally resonant storytelling

• Translate company priorities, milestones, and moments into engaging content and campaigns that build pride, belief, and connection

• Ensure all storytelling ladders into a consistent and differentiated internal narrative

Campaigns & Cultural Moments

• Lead the development and execution of integrated internal communications campaigns

• Own high-impact moments (e.g., ship launches, major announcements, cultural milestones), treating them as experience-defining events—not just communications

• Partner cross-functionally to ensure campaigns are joined-up across brand, leadership, and experience

Brand Voice & Standards

• Uphold and evolve internal brand voice, tone, and storytelling standards

• Review and refine Crew-facing content to ensure alignment with brand expectations

• Create and maintain playbooks and frameworks that enable consistency at scale

Creative Direction & Content Development

• Lead the development of high-quality content across formats (written, video, digital, experiential)

• Partner closely with design, video, and external agencies to bring ideas to life

• Ensure all outputs meet a high bar for creativity, clarity, and brand alignment

Team Leadership & Development

• Manage and develop a small team (including Brand Communications Lead and creative partners)

• Provide clear direction, feedback, and coaching to elevate quality and capability

• Foster a high-performing, collaborative, and creatively ambitious team environment

Execution & Delivery

• Stay close to the work—writing, editing, shaping, and delivering content as needed

• Manage multiple projects and timelines simultaneously, ensuring high-quality output at pace

• Proactively identify opportunities to improve how we tell stories and engage Crew

Qualifications

• 4-6 years of experience in brand communications, internal communications, or content strategy

• Experience leading or mentoring others, with the ability to provide clear creative direction and feedback

• Exceptional storytelling skills, with the ability to translate ideas into engaging content across formats

• Strong creative instincts and a sharp eye for brand, tone, and quality

• Experience developing and executing integrated campaigns or communications initiatives

• Highly organized, with the ability to manage multiple priorities in a fast-paced environment

• Comfortable operating both strategically and hands-on

What We’re Looking For

• A creative thinker who executes—not just ideas, but delivery

• Someone who sets a high bar and brings others up to it

• A natural collaborator who can connect dots across teams and disciplines

• A strong point of view on brand and storytelling, with the judgment to know when to push and when to align

• Energy, curiosity, and a bias for action

What Matters to Us:

At Virgin, your personality matters as much as how good you are at what you do. We want you to bring it to our hangout spot and help make the place even better. So, we won’t be surprised to hear that when people talk about you they say you are clever, on top of it, able to think ahead, intuitive, passionate and someone people respect and enjoy working with because you make things happen.

Virgin Voyages is committed to being an Equal Opportunity Employer and encourages applications from qualified, eligible applicants regardless of their sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, pregnancy and maternity. Our greatest strength comes from our ability to come together as unique individuals -- we seek to always embrace and celebrate our differences, providing an inclusive workplace environment that allows you to be your best self.

Virgin Voyages is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Virgin Voyages via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Virgin Voyages HR/Recruitment will be deemed the sole property of Virgin Voyages. No fee will be paid in the event the candidate is hired by Virgin Voyages as a result of the referral or through other means.