The Role
Early-career fixed-term role to source, negotiate, and execute global brand partnerships. Build partnership strategies, manage budgets, measure campaign performance with data, coordinate cross-functional teams, and support regional marketing execution.
Summary Generated by Built In
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
About Binance Accelerator Program
Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the worlds’ leading blockchain ecosystem. Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about BAP Program HERE
Who may apply
Current university students and recent graduates
Responsibilities:
- Identify and evaluate partners who share our vision
- Negotiate brand partnerships to achieve business goals
- Build and execute partnership strategies and activation plans
- Work with cross-functional teams (brand, comms, insights, design, content, data, product, social media, legal) to plan annual strategy (goals, budget, channels, product-market fit)
- Use data to set goals and measure campaign performance (short-term and long-term)
- Manage global budgets and improve ROI
- Share market insights and industry knowledge
- Support regional and local teams to improve marketing execution
- Lead complex projects from start to finish
- Be proactive, resourceful, and action-driven
Requirements:
- Experience in brand, marketing, and campaign/event execution
- Strong project management, strategy, relationship-building, and storytelling skills
- Experience working with global partners, internal teams, and agencies
- Strong understanding of brand positioning and partnership value
- Creative and data-driven mindset
- Clear and concise communication skills
- Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders
- Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus
- Comfortable working in a fast-paced environment
- High curiosity and willingness to learn
Why Binance
• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.
Skills Required
- Current university student or recent graduate
- Experience in brand, marketing, and campaign/event execution
- Strong project management, strategy, relationship-building, and storytelling skills
- Experience working with global partners, internal teams, and agencies
- Strong understanding of brand positioning and partnership value
- Creative and data-driven mindset
- Clear and concise communication skills
- Bilingual English/Mandarin
- Experience or strong understanding of crypto/Web3 (NFTs, fan tokens)
- Comfortable working in a fast-paced environment
- High curiosity and willingness to learn
Binance Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Binance and has not been reviewed or approved by Binance.
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Career-Linked Recognition & Rewards — Performance-linked bonuses can be sizable in favorable crypto cycles, lifting total compensation. Attractive packages in engineering and specialized roles indicate strong rewards for in-demand skills.
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Flexible Benefits — Remote-first flexibility and work-from-anywhere options add meaningful value to the overall rewards package. Flexible schedules and location independence are presented as core perks.
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Retirement Support — Binance.US includes a 401(k) as part of its benefits. This provides a conventional retirement pillar alongside cash and bonus components.
Binance Insights
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The Company
What We Do
Binance is the world’s leading blockchain and cryptocurrency infrastructure provider with a financial product suite that includes the largest digital asset exchange by volume. Trusted by millions worldwide, the Binance platform is dedicated to increasing the freedom of money for users, and features an unmatched portfolio of crypto products and offerings, including: trading and finance, education, data and research, social good, investment and incubation, decentralization and infrastructure solutions, and more. For more information, visit: https://www.binance.com
