Senior Data Analyst

Minute Media is a global sports media and technology leader, powering content and video solutions for publishers and fans alike. Our portfolio includes iconic brands such as Sports Illustrated, 90min, and FanSided, through which we reach passionate audiences around the world.

We are seeking an analytical and tech-savvy Senior Data Analyst / BI Developer to join our team, focusing on our B2B products and content cost analytics. You will bridge the gap between data and business for our publisher-facing solutions. In this role, you’ll develop Business Intelligence solutions and insights that drive informed decisions for both Minute Media and our content partners. This includes building dashboards to track B2B product performance and analyzing content costs to help optimize our partnerships. If you enjoy turning data into actionable business intelligence and thrive in a fast-paced media environment, we’d love to meet you.

Content Cost Analytics & Reporting

• Analyze and report on content costs (licensing, contributors) to assess impact on revenue, margins, and content ROI, and integrate these metrics into centralized data models and the Single Source of Truth in partnership with Data Engineering.
• Automate monthly and quarterly content cost reporting by replacing manual spreadsheets with dynamic Looker dashboards, providing Finance and Partnerships teams with real-time visibility into spend vs. returns.

BI Development for Partner Solutions

• Design and build scalable data sources, models, and feeds to support B2B analytics, including partner-facing reporting in Voltax for content performance and earnings.
• Develop and maintain intuitive Looker dashboards tracking key B2B KPIs (e.g., video usage, syndication metrics, revenue share), ensuring data accuracy, consistency, and stakeholder trust.

Insights & Collaboration

• Collaborate cross-functionally with Product, Finance, and Partnerships to translate business questions into data analysis and actionable insights.
• Identify trends and optimization opportunities in partner usage and content costs, clearly communicating findings internally and occasionally supporting external partner reporting, enablement, and training.
• Proactively improve analytics offerings by staying current on BI and digital media trends and recommending new metrics or visualizations.

• 3+ years of experience in data analytics, business intelligence, or a related role, ideally in tech, media, or digital content environments.
• Strong SQL skills with experience writing complex queries and transforming data in cloud data warehouses (e.g., BigQuery, Athena), along with a solid understanding of data modeling and ETL processes (e.g., Rivery or similar tools).
• Proven experience building dashboards and reports in BI tools, with Looker strongly preferred (or Tableau/Power BI with ability to ramp quickly).
• Strong analytical mindset with excellent attention to detail, able to ensure data integrity, uncover insights, and balance hands-on technical work with high-level analysis and interpretation.
• Strong communication and presentation skills, capable of translating complex data findings into clear, business-friendly language and visuals.
• Self-motivated and curious, with a strong interest in understanding how products work and how data can drive improvement.
• BA/BSc or Master’s degree in Data Science, Analytics, Computer Science, or a related field (or equivalent practical experience in a data-focused role).

Advantageous

• Familiarity with the digital media landscape and content economics, including content licensing models and performance metrics.
• Experience working on analytics for B2B or SaaS products, particularly involving data sharing with external partners or clients.
• Knowledge of Voltax or similar online video platforms or content management systems from a data perspective.
• Exposure to financial or accounting concepts to support cost, revenue, and profitability analysis.
• Experience with collaborative analytics and documentation tools (e.g., Cursor, data dictionaries, partner guides).
• Basic scripting or programming skills (Python, R) for advanced data manipulation or extending BI capabilities.

Not sure that you're 100% qualified but are up for the challenge? We want you to apply!

Minute Media is committed to creating a diverse and inclusive work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Minute Media participates in E-Verify.

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