Who We Are
Babylist is the leading registry, e-commerce, and content platform for growing families. More than 9 million people shop with Babylist every year, making it the go-to destination for seamless purchasing, trusted guidance, and expert product recommendations for new parents and the people who love them. What began as a universal registry has grown into a full ecosystem for new parents, including the Babylist Shop, Babylist Health, and a flagship showroom in Los Angeles. Hundreds of brands in baby and beyond partner with Babylist to engage meaningfully with families during one of life’s most important transitions. With over $1 billion in annual GMV, and more than $500 million in 2024 revenue, Babylist is reshaping the $320 billion baby product industry. We’re helping parents feel confident, connected, and cared for at every step. As we build the generational brand in baby, our mission remains simple: to connect growing families with everything they need to thrive.To learn more, visit www.babylist.com.
How We Work
- Type: Fractional/Part-Time
- Location: Los Angeles, CA—this role requires regular in-person availability for live consultations, classes, workshops, and events at our LA showroom
- Schedule: Flexible hours that vary based on consultation demand, content production needs, and event programming, including evenings and weekends to align with when parents most need support
- Compensation: $70 - $80 per hour
What The Role Is
We're looking for an LA-based Baby Gear Expert who lights up when helping parents make sense of all the "stuff" that comes with having a baby. You'll guide parents through big decisions across strollers, car seats, carriers, sleep, feeding, and more—always grounded in real-life needs, not sales pitches.
You'll support families through 1:1 consultations, group workshops, live webinars, and in-person events at our LA showroom. You'll also help shape how Babylist supports parents at scale by contributing your expertise to social video, product demos, and on-demand educational content that leaves families feeling informed, reassured, and never talked down to.
Who You Are
- Warm, grounded, and confident on camera and in live settings—whether following a script or speaking off the cuff
- A skilled educator who can translate complex product differences into simple, usable guidance for tired, overwhelmed parents
- Quick to learn and committed to adhering to Babylist's standards for gear recommendations and guidance
- CPST (Child Passenger Safety Technician) certification strongly preferred; additional certifications related to supporting new parents (e.g., lactation consultant, postpartum doula, baby sleep specialist) are a plus
- Experienced with baby gear through retail, 1:1 consulting, in-home support, or content creation
How You Will Make an Impact
- Guide parents through 1:1 consultations, helping them compare products, understand tradeoffs, and make confident decisions that fit their lifestyle, budget, and space
- Host and co-host workshops, demos, and Q&As in our LA showroom, creating welcoming, judgment-free learning experiences for families
- Lead live webinars and virtual events that help parents nationwide navigate their biggest gear decisions
- Contribute your expertise to Babylist's content—including social video, product demos, and educational resources—that reaches millions of parents at scale
- Review products and share insights that shape our recommendations and keep our guidance accurate, practical, and grounded in real-world use
- Help evolve how Babylist supports families by providing ongoing feedback on what parents need most as they navigate gear decisions
Important Notices
Interview Process & Consent
Babylist uses AI to record and transcribe all interviews for evaluation purposes in accordance with CCPA and GDPR. By participating in an interview, you consent to this recording and transcription.
Official Communication
All communication will come only from the Babylist Talent Team via an @babylist.com email address. We will never request payment, bank information, or personal financial details. Be cautious of fraudulent outreach via non-company email addresses, messaging platforms (e.g., WhatsApp, Telegram), or unsolicited phone calls. Verify legitimate opportunities on our careers page.
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What We Do
Babylist is the trusted platform for millions of growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected, and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop, and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 59M monthly pageviews and 1.2M TikTok followers, Babylist is a generational brand leading the $88 billion baby product industry.
Why Work With Us
Babylist thrives as a remote-first company, with HQ team members located across the U.S. and Canada. We meet in person twice a year—once as a company and once by department to strengthen the relationships that power our work. We show up consistently, stay purpose-driven, and achieve results —together, from anywhere.
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Babylist Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We're remote-first and we offer a home office stipend to set up your workspace! We value being together in person too, so we bring the team together for offsites 1-2 times a year.
