Key Responsibilities
- LinkedIn Content & Profile Management
- Manage and grow company and executive LinkedIn profiles.
- Plan, write, and publish B2B-focused LinkedIn content, including:
- Thought leadership posts
- Industry insights
- Product or solution positioning
- Case studies and proof points
- Maintain a consistent brand voice and posting cadence.
- Outbound Lead Generation (LinkedIn)
- Execute daily outbound activity on LinkedIn, including:
- Connection requests
- Personalized follow-up messages
- Comment-based engagement to warm prospects
- Identify and engage ICP-aligned prospects (titles, industries, company size).
- Use social selling best practices to move prospects toward sales conversations.
- Engagement & Community Building
- Engage with relevant accounts, prospects, and industry voices.
- Respond to comments and messages in a timely, professional manner.
- Build visibility through meaningful participation in conversations.
- Lead Tracking & Coordination
- Track outbound activity, responses, and lead status.
- Coordinate with sales or business development teams to:
- Hand off qualified leads
- Align messaging and follow-up
- Maintain clean records of outreach and outcomes.
- Performance & Optimization
- Monitor key metrics, including:
- Profile and post engagement
- Connection acceptance rates
- Response rates
- Leads generated
- Refine content and outreach messaging based on performance insights.
Required Qualifications
- 3–6+ years experience in B2B social media or LinkedIn-focused roles
- Proven experience generating outbound leads via LinkedIn
- Strong understanding of:
- B2B buyer journeys
- Social selling best practices
- LinkedIn platform mechanics
- Excellent written communication and personalization skills
Preferred Qualifications
- Experience supporting executive or founder-led LinkedIn accounts
- Familiarity with CRM tools and lead tracking workflows
- Experience working closely with sales or revenue teams
- Background in SaaS, enterprise, media, or professional services
What Success Looks Like (First 90 Days)
- Consistent LinkedIn posting cadence established
- Clear outbound workflow documented and executed daily
- Steady flow of qualified inbound and outbound conversations
- Improved engagement and visibility with target audiences
- Measurable contribution to pipeline activity
Ideal Traits
- Revenue- and outcome-driven mindset
- Comfortable with direct outreach and follow-ups
- Organized and disciplined in daily activity
- Professional, credible, and brand-awareness
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What We Do
Welcome to 1840 & Company. We are changing the way companies hire, manage, and grow their workforce. Our mission is leading the future of work towards a more flexible, inclusive, and efficient global job market, enabling businesses worldwide to overcome staffing and skills challenges with ease and efficiency. As a global leader in business process outsourcing (BPO) and staff augmentation, we offer comprehensive solutions that span from Recruitment Process Outsourcing (RPO) to global compliance and payroll services. Our approach reduces traditional hiring costs by up to 70%, offering a scalable, cost-effective solution for businesses at any growth stage. At the core of our strategy is an advanced AI-driven talent matching system, part of our 1840 Global Talent Cloud, which ensures quick and precise placement of vetted professionals in over 150 countries. This unique capability allows us to provide quality staffing solutions rapidly, addressing the dynamic needs of today's businesses. 1840 & Company is more than just a BPO provider; we are a strategic partner committed to adding value and enhancing productivity. By managing the complexities of international staffing and operations, we enable our clients to focus on their core missions with the confidence that their outsourcing needs are in expert hands. Visit our website at www.1840andco.com to learn more and request a free consultation on scaling your company's growth with global remote talent.
