B2B SEO Lead (x/f/m)

Posted 10 Days Ago
Be an Early Applicant
Paris, Île-de-France
Mid level
Healthtech • Software
The Role
The B2B SEO Lead will create and execute SEO strategies to enhance organic traffic and B2B lead generation. Responsibilities include conducting technical SEO audits, optimizing content, analyzing SEO performance, collaborating with cross-functional teams, and staying updated on digital marketing trends.
Summary Generated by Built In

What you’ll do

Your responsibilities include but are not limited to:

  • Strategy: Create and execute a comprehensive SEO strategies & action plan to increase organic traffic, improve search engine rankings, and drive B2B lead generation, by collaborating with the local B2B Marketing teams in France, Germany and Italy.
  • Techincal SEO Optimization: Perform regular technical SEO audits and implement necessary changes to improve site health and performance, optimize website structure and internal linking.
  • Content Optimization: Collaborate with local teams and external freelancers/agencies to create and optimize high-quality, SEO-friendly content, monitor and analyze content performance and make data-driven recommendations for improvement.
  • Deep Performance Analysis & Reporting: Monitor & analyze SEO performance on a daily basis (at keyword/page level), provide regular reports on KPIs & actionable recommendations for optimizing performance, and build compelling monthly reviews.
  • Cross-Functional Collaboration & Project Management: Collaborate with internal teams such as Marketing, Analytics & Product to align strategies & ensure optimal delivery.
  • Industry Expertise: Stay up-to-date with the latest digital marketing trends, SEO algorithm updates & best practices, implement innovative strategies to drive continuous improvement & stay ahead of the competition. Share industry insights & provide recommendations to internal stakeholders, keeping the company at the forefront of SEO innovation.

Who you are

Are you convinced that you have exactly what it takes for the position? Then we encourage you to apply. Even if you don't meet every requirement, you might be exactly the right future Doctoliber for this or other positions!

You could be our next team mate if you have experience in:

  • SEO Technical and Content: Expertise in both technical SEO and content optimization to drive organic growth.
  • Growth Marketing / Growth Product: Proven track record in growth strategies, whether through marketing initiatives or product enhancements.
  • Coordination & Communication: Strong skills in coordinating projects and effectively communicating with cross-functional teams.
  • Analytical and Data-Driven: Ability to analyze data methodically to inform decisions and strategies.
  • User-Centric Approach: Deep understanding of user needs and a commitment to putting the customer first.
  • B2B SaaS: Experience in the B2B SaaS industry, understanding its unique challenges and opportunities.

Now, it would be fantastic if you also have: 

  • Knowledge of the Healthcare Market: Understanding of the healthcare industry
  • Product Methodology: Familiarity with product development methodologies and best practices

What we offer

  • Free Health Insurance for you & your family
  • Quarterly bonus
  • A flexible workplace policy offering both hybrid and office-based mode
  • Flexibility days allowing to work in EU countries and the UK 10 days per year
  • Wellbeing program (free mental health and coaching offer with our partner moka.care)
  • For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support.
  • Lunch voucher with Swile card
  • Work Council subsidy to refund part of sport club membership or creative class
  • Bicycle subsidy
  • Reimbursement of public transportation or company car (only for Field Sales)
  • Relocation support for international mobilities

The interview process 

  • 45’ with the Talent Partner
  • 60’ with the Hiring Manager (Lead Product Manager)
  • Case study to prepare and present to the Hiring Manager and another team member
  • 30’ with the Growth director

Job details

  • Permanent position 
  • Full Time 
  • Workplace : Levallois-Perret
  • Start date : Q2 2025
  • Remuneration : fix + bonus on objectives (according to your profile)

At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.

The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.

To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process. 

Join us in building the healthcare we all dream of!

All information provided is processed by Doctolib for application management. For data processing details, click here

Please contact hr.dataprivacy(at)doctolib.com for inquiries or to exercise your rights.

Top Skills

Seo
The Company
HQ: Île-de-France
3,117 Employees
On-site Workplace

What We Do

Since Doctolib's creation in 2013, we have had one purpose: strive for a healthier world.

1. We aim to improve the daily lives of care teams by providing them with a new generation of technologies and services.

2. We aim to improve health for all, by offering a fast and frictionless journey for all care episodes, creating new ways for people to receive care and empowering them to become actors of their health.

At Doctolib, we are honored to work in the healthcare field and we believe that innovation in healthcare should be handled differently. We apply 4 guiding principles in everything we do:

1. We create helpful solutions for care teams and people.
2. We serve everyone equally and create well-designed and accessible technologies.
3. We team up with our users to strive for a healthier world and act as one team.
4. We protect our users' privacy. It’s their health, their data.

To achieve our purpose, we are assembling a team dedicated to improving healthcare, with a human-centric approach and an entrepreneurial mindset.

www.doctolib.com

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