B2B Marketing Lead, India

Reposted 7 Days Ago
Be an Early Applicant
Hiring Remotely in India
Remote
Expert/Leader
Artificial Intelligence • Machine Learning • Generative AI
The Role
Lead India B2B marketing strategy and execution for enterprise, startup, developer, and partner audiences. Own full-funnel programs (field, content, customer marketing, events, partner marketing), align with GTM and global teams, manage agencies and budgets, measure performance, and build foundational marketing capabilities and operating rhythms for India.
Summary Generated by Built In
About the Role

We are seeking an experienced and versatile India Business Marketing Lead to drive OpenAI’s enterprise and B2B marketing strategy in India. This is a critical leadership role for a full-stack B2B marketer with strong India market judgment—someone who can operate across enterprise, startup, developer, and partner audiences, build foundational capabilities, and deliver high-impact programs that support revenue growth and long-term trust.

This role will be responsible for shaping and executing integrated B2B marketing initiatives that support enterprise adoption, partner-led growth, startups, and developer-adjacent business audiences in India. The ideal candidate brings deep experience working with sales-led GTM teams, navigating complex stakeholder environments, and translating global strategy into locally effective execution for India.

The preferred location for this role is Mumbai.

 
In this role, you will:
  • Lead the development and execution of India B2B marketing strategy, aligned with global priorities and India GTM objectives.

  • Drive full-funnel B2B marketing programs across field marketing, content, customer marketing, events, executive engagement, and partner marketing.

  • Partner closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to deliver integrated programs that support enterprise adoption and pipeline growth.

  • Translate global B2B narratives and launches into India-relevant, market-specific execution across enterprise, startup, developer, and partner motions.

  • Establish strong India marketing operating rhythms, including planning cycles, agency management, budget oversight, performance measurement, and reporting.

  • Act as the India voice for B2B marketing, bringing market insight, customer perspective, trust signals, and local nuance into global strategy discussions.

  • Build and scale foundational B2B marketing capabilities in India, with an eye toward future team growth and specialization.

You might thrive in this role if you have:
  • 10+ years of experience in B2B or integrated marketing, ideally within technology, platforms, or high-growth environments.

  • Proven track record of building and executing B2B marketing programs that support enterprise or partner-led GTM motions in India and/or similarly complex markets.

  • Strong understanding of India enterprise buying dynamics, including the role of trust, regulation, partners, SI ecosystems, and local proof points.

  • Demonstrated ability to operate at both strategic and executional levels in fast-moving, ambiguous environments.

  • Experience working closely with Sales, GTM, Partnerships, Product Marketing, and Comms teams in a matrixed organization.

  • Excellent communicator and collaborator, with strong stakeholder management and influence skills across business, policy, product, and GTM audiences.

  • Experience managing teams, agencies, vendors, and regional or local partners in India preferred.

Nice to Have:
  • Experience marketing AI, developer, or highly technical products.

  • Familiarity with regulated industries or trust-sensitive enterprise environments.

  • Prior experience leading India, South Asia, regional, or global marketing scopes.

At OpenAI, we value thoughtful builders who are excited to operate at the intersection of technology, business, and societal impact. If you’re motivated by complex challenges, India market nuance, and the opportunity to shape how AI is adopted by businesses in India, we’d love to hear from you.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. 

We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.

For additional information, please see OpenAI’s Affirmative Action and Equal Employment Opportunity Policy Statement.

Background checks for applicants will be administered in accordance with applicable law, and qualified applicants with arrest or conviction records will be considered for employment consistent with those laws, including the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, for US-based candidates. For unincorporated Los Angeles County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: protect computer hardware entrusted to you from theft, loss or damage; return all computer hardware in your possession (including the data contained therein) upon termination of employment or end of assignment; and maintain the confidentiality of proprietary, confidential, and non-public information. In addition, job duties require access to secure and protected information technology systems and related data security obligations.

To notify OpenAI that you believe this job posting is non-compliant, please submit a report through this form. No response will be provided to inquiries unrelated to job posting compliance.

We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.

OpenAI Global Applicant Privacy Policy

At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

Skills Required

  • 10+ years of experience in B2B or integrated marketing, ideally within technology, platforms, or high-growth environments
  • Proven track record of building and executing B2B marketing programs supporting enterprise or partner-led GTM motions in India or similar markets
  • Strong understanding of India enterprise buying dynamics, including trust, regulation, partners, and SI ecosystems
  • Demonstrated ability to operate at both strategic and executional levels in fast-moving, ambiguous environments
  • Experience working closely with Sales, GTM, Partnerships, Product Marketing, and Comms in a matrixed organization
  • Excellent communication, stakeholder management, and influence skills across business, policy, product, and GTM audiences
  • Experience managing teams, agencies, vendors, and regional or local partners in India
  • Experience marketing AI, developer, or highly technical products
  • Familiarity with regulated industries or trust-sensitive enterprise environments
  • Prior experience leading India, South Asia, regional, or global marketing scopes

OpenAI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OpenAI and has not been reviewed or approved by OpenAI.

  • Equity Value & Accessibility Equity is considered substantial and has become more accessible through tender offers and eased vesting terms. Feedback suggests this provides meaningful upside beyond base pay for many technical roles.
  • Parental & Family Support Parental leave spans 20–24 weeks with post-leave flexibility, alongside generous fertility coverage and family planning support. Feedback suggests these programs materially support caregivers and families.
  • Healthcare Strength Health, dental, and vision insurance are comprehensive and include mental healthcare support. Feedback suggests overall medical coverage is strong and part of a broader wellbeing focus.

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The Company
HQ: San Francisco, CA
4,500 Employees
Year Founded: 2015

What We Do

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. AI is an extremely powerful tool that must be created with safety and human needs at its core. OpenAI is dedicated to putting that alignment of interests first — ahead of profit. To achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity. Our investment in diversity, equity, and inclusion is ongoing, executed through a wide range of initiatives, and championed and supported by leadership. At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.

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