B2B Growth Marketing Lead

Posted 2 Days Ago
Be an Early Applicant
Brooklyn, NY, USA
In-Office
140K-160K Annually
Senior level
Artificial Intelligence • Software
Pangram Labs builds an AI detector that actually works.
The Role
Lead Pangram Labs’ B2B growth marketing strategy, defining ideal customers and qualified leads, generating demand through paid, SEO, content, events, and outbound support, and improving conversion through landing pages, email nurturing, and retargeting. Partner with sales on lead handoffs and collateral, measure pipeline and cost per lead across channels, and reallocate budget toward the most effective growth opportunities.
Summary Generated by Built In

A Note on applying to Pangram:

At Pangram, we firmly believe that genuine human expression, and our ability to communicate with each other online and through the written word, is a fundamental right- and a value worth preserving.
Please don't use AI to answer any of the questions as part of your application - we want to hear from you!

About Pangram Labs

Pangram Labs’ mission is to protect authenticity and preserve human connection in the context of the generative AI era. We build the world’s best AI detection systems. We publish research on state-of-the-art AI detection techniques and algorithms and build products to bring our technology into people's daily lives. We provide tools for individuals, institutions and companies to detect the use of AI in written content.

Pangram is a recognized thought leader in the space of AI detection. Our CEO & Co-founder Max Spero has been named as one of Time Magazine’s 100 Most Influential People in AI and Pangram has been named one of Time’s Best Inventions of 2026.

We are looking for high agency, mission-driven, and passionate builders to join our team!

About the Role

As the B2B Marketing Lead at Pangram Labs, you’ll accelerate our organic growth. You'll define our B2B growth strategy with support from product, performance, brand, and content. You'll have a chance to lead and build alongside a talented product and growth team. You'll have the opportunity to help and early stage company experiencing incredible B2B demand quickly accelerate our growth.

This is a full-time, on-site role in our Brooklyn office reporting to our Head of Growth.

Responsibilities
  • Define the buyer and the lead. Who the ICP is, what a qualified lead looks like, how it's scored and handed to sales.

  • Generate demand. Paid, SEO, content, events, outbound support. Get the right companies to raise a hand.

  • Convert and nurture. Landing pages, email sequences, retargeting, moving a contact from first touch to sales conversation.

  • Align with sales. Shared definitions, handoff SLAs, feedback on lead quality, collateral sales actually used.

  • Measure and reallocate. Pipeline and cost per lead by channel, then move budget toward what closes.

Qualifications

You are a great candidate for this role if you have:

  • 5 to 8 years running paid acquisition across multiple channels

  • Experience building channels from zero

  • A demonstrated understanding of high-quality creative and copy that convert

  • Hands-on with conversion measurement, CAC, ROAS, and other reporting metrics

Skills Required

  • 5 to 8 years running paid acquisition across multiple channels
  • Experience building channels from zero
  • Demonstrated understanding of high-quality creative and copy that convert
  • Hands-on experience with conversion measurement, CAC, ROAS, and other reporting metrics
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, NY
25 Employees
Year Founded: 2023

What We Do

Pangram's mission is to promote authenticity and preserve human connection in the context of the generative AI era. We firmly believe that genuine human expression, and our ability to communicate with each other online and through the written word, is a fundamental right- and a value worth preserving. At the core, Pangram is best-in-class AI detection software that can be applied to multiple use cases across many verticals. Pangram's core value proposition is its accuracy: a testament to the depth of the research that we have conducted that has been validated by multiple academic third party studies. AI detectors have been widely maligned by the media and the educational community, and we believe somewhat rightfully so: early AI detectors like GPTZero, Copyleaks, ZeroGPT, Turnitin, and had false positive rates of upwards of 1% (false accusations of human writing as AI), and false negatives (missing AI generated text, predicting it as human). They faced many of the issues that still plague AI detection discourse today, such as predicting that the Declaration of Independence is AI-generated and demonstrating elevated false positive rates on ESL writing. We are fighting to earn the trust of the public back by doing AI detection the right way. Public research is core to our identity. We are transparent about what we do, and put our methods out into the open because we have nothing to hide, and we are serious about building trust with our customers. We still believe we are the only AI detector that "actually works," and the only serious team that is up for solving this challenging research problem.

Gallery

Gallery

Similar Jobs

Pangram Logo Pangram

B2B Growth Marketing Lead

Artificial Intelligence • Information Technology • Software
In-Office
Brooklyn, NY, USA
10 Employees
140K-160K Annually

Wipfli Logo Wipfli

Senior Consultant

Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Remote or Hybrid
United States
2900 Employees
80K-108K Annually

Wipfli Logo Wipfli

Consultant

Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Remote or Hybrid
United States
2900 Employees
66K-89K Annually

Wipfli Logo Wipfli

Consultant

Cloud • Fintech • Software • Business Intelligence • Consulting • Financial Services
Remote or Hybrid
United States
2900 Employees
88K-118K Annually

Similar Companies Hiring

Revel Thumbnail
Aerospace • Hardware • Robotics • Software
Marina Del Rey, California
70 Employees
Blee Thumbnail
Artificial Intelligence • Marketing Tech • Software
New York, New York
33 Employees
Vega Thumbnail
Artificial Intelligence • Automotive • Insurance • Transportation
US
65 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account