B2B Content Strategist

Posted 9 Days Ago
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Manila, First District NCR, National Capital Region, PHL
In-Office
Senior level
Information Technology • Software
The Role
Lead planning, development, and management of B2B digital content across website and social channels. Create copy for campaigns, perform keyword research and technical SEO audits, analyze content performance, execute link-building and SERP strategies, manage CMS, and collaborate with sales and design to drive engagement, brand awareness, and lead generation.
Summary Generated by Built In

Company Summary:
Since 2002, DVI Solutions has been a leading provider of audio-visual setups to help our clients communicate and collaborate better--whether it's with colleagues across the office, or partners on the other side of the world. We have presence across Japan, Singapore, Thailand, Shanghai, Hong Kong, Philippines, Vietnam, India, Malaysia and Indonesia. Our satisfied clients include corporations, government agencies, schools, retail stores, hotels and many more.

Job Summary:

We are seeking a creative and analytical Content Strategist to lead the planning, development, and management of content across all digital platforms. The ideal candidate will work closely with marketing, design, and SEO teams to create cohesive content strategies that align with our brand voice and business goals. This role requires a deep understanding of audience needs, content performance metrics, and digital trends to drive engagement, increase brand awareness, and support lead generation.

Key Responsibilities:

  • Develop and manage organic website content to enhance SEO and user engagement.
  • Oversee the social media calendar, including scheduling and publishing content across platforms.
  • Create compelling copy for digital campaigns, including ads, blogs, landing pages, and more.
  • Analyze content performance using tools such as Google Analytics and social media insights to optimize future strategies.
  • Conduct in-depth keyword research using tools like Google Keyword Planner, Mangools, etc.
  • Perform technical SEO audits and ensure adherence to SEO best practices.
  • Develop and execute link-building and SERP optimization strategies.
  • Collaborate cross-functionally with sales, design, and pre-sales teams to ensure content consistency and alignment.
  • Manage a multichannel content management system (CMS) to maintain content quality and structure.
  • Write engaging case studies with the flexibility to adapt content for various platforms including web and social media.

Requirements
  • 3+ years of solid experience with SEO and keyword research strategies.
  • 3+ years of solid copywriting experience
  • Experience in B2B content development
  • Proven experience using social media to elevate brand awareness and engagement
  • Ability to create high-quality, thought leadership content tailored to B2B tech audiences.
  • Strong grasp of audience targeting, content personalization, and industry trend analysis.
  • Familiarity with strategies for increasing website domain authority is a plus.
  • Proficiency in analyzing and interpreting content performance data.

 Why Join us

  • Opportunities to work on regional projects with global brands.
  • Exposure to multinational clients, cross-border teams, and cutting-edge technology.
  • Exposure to solutions that include immersive video walls, hybrid meeting tech, collaboration tech, digital transformation, smart workspace integration and much more.
  • Team-oriented culture that encourages collaboration and continuous learning.
  • Involved in custom projects for high-profile clients, DVI offers opportunities to expand your portfolio and build a specialized skill set.
  • A booming industry with the rise of hybrid workspaces and smart office solutions.

Skills Required

  • 5+ years of experience with SEO and keyword research strategies
  • 5+ years of copywriting experience
  • Experience in B2B content development
  • Proven experience using social media to elevate brand awareness and engagement
  • Ability to create high-quality thought leadership content for B2B tech audiences
  • Proficiency with Google Analytics for content performance analysis
  • Experience with keyword research tools such as Google Keyword Planner and Mangools
  • Experience performing technical SEO audits and applying SEO best practices
  • Experience developing and executing link-building and SERP optimization strategies
  • Experience managing content in a multichannel CMS
  • Proficiency in analyzing and interpreting content performance data
  • Familiarity with strategies for increasing website domain authority
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The Company
130 Employees
Year Founded: 2002

What We Do

Since 2002, DVI Solutions has been a leading provider of audio-visual setups to help our clients communicate and collaborate better--whether it's with colleagues across the office or partners on the other side of the world. Our satisfied clients include corporations, government agencies, schools, retail stores, hotels, and many more across Asia. With DVI Solutions, you’ll get: • Customisation and collaboration. Our AV solutions are tailored to your needs; we'll work with you to build a smooth, reliable, easy-to-use setup that enhances your brand. • Comprehensive service. We aim to be a one-stop solution for all your AV needs. Nothing is outsourced; from technical consulting to design, planning, and final implementation, our team will work with you from start to finish. • Full, seamless integration. Our AV equipment is designed to complement your existing office setup, with cabling, speakers, and screens smoothly built into the available space. • Simplicity. Operation and maintenance are user-friendly, and take almost no time to learn. • Professionalism. Our engineers and consultants are hired from the best in their fields. • Brand agnosticism. Our focus is on giving you the best possible setup, and we work with a variety of brands to ensure you receive the latest AV equipment on the market.

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