Associate Strategy Director

Reposted 27 Days Ago
Be an Early Applicant
Beijing, CHN
In-Office
Senior level
AdTech • Marketing Tech • Software
The Role
Lead and manage strategists and planners for one or more accounts. Develop data-driven strategic platforms, insights, creative briefs, POVs and go-to-market plans. Oversee quality of strategic and creative output, lead new business efforts, mentor team members, and partner with clients and creatives to drive brand and business objectives.
Summary Generated by Built In
The purpose of this role is to manage senior strategists and planner/junior on day-to-day client strategy needs on a single account or group of accounts – guiding insight generation, creative briefs, selling narratives, strategic POVs and go-to market plans

Job Description:

Key responsibilities:
Serves as a visionary leader across the businesses they are assigned to lead
Develops big strategic platform ideas grounded in data and rich in insight and steward their growth and development
Serves as the lead team member with ultimate responsibility for the quality of the strategic and creative products the team produces
Leads and directs new business efforts with a clear understanding of the agencies go-to market strategy
Contributes to the agencies intellectual property by developing broad-based initiatives on techniques and topics relevant to Agency and Client interests
Uses all forms of data to uncover insights, with a strong mastery of both qualitative and quantitative research
Mentors group members, in addition to being able to help manage their projects on a day-to-day basis and motivate them to push their thinking to the next level through a visionary approach to their problems
Acts as a strong client and creative partner to drive the brand and business mission forward
Demonstrates and fosters a collaborative work environment in which ideas flourish

Location:

Beijing

Brand:

Dentsu Mcgarrybowen China

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Skills Required

  • Experience managing senior strategists and planners on day-to-day client strategy
  • Ability to develop big strategic platform ideas grounded in data and insight
  • Mastery of qualitative and quantitative research methods to uncover insights
  • Proven experience creating creative briefs, strategic POVs, and go-to-market plans
  • Experience leading new business efforts and understanding agency go-to-market strategy
  • Strong client and creative partnership skills to drive brand and business missions
  • Mentoring and team leadership skills to develop and motivate group members
  • Ability to steward development of strategic ideas and ensure high-quality deliverables
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The Company
HQ: London
6,507 Employees

What We Do

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

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