Because we strive to put people first.
Culture, our way.
Technology at Primark
What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.
Our technology team is actively seeking an Associate Product Owner (APO) to join Primark Technology’s transformation journey. In this role, you will own a mature product or a portfolio of smaller products, working alongside senior Product Owners and Product Managers to translate strategy into clear roadmaps and prioritised backlogs. You will ensure delivery teams build the right solutions at the right time to deliver measurable value. This opportunity is ideal for Project Managers, Business Analysts or Delivery Leads looking to expand their responsibilities across the full product lifecycle and progress towards end-to-end product ownership.
What You’ll Get
This role is a hybrid opportunity, offering 2-3 days Working from office.
People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best.
Let’s talk lifestyle: Healthcare, pension and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you we offer Tax Saver Tickets, fitness centre and a subsidised cafeteria.
What You’ll Do as Associate Product Owner
In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:
- Own the end-to-end product lifecycle from discovery and design through development, optimisation and operational support.
- Define, maintain and prioritise the product backlog, ensuring alignment with business objectives, customer needs and strategic priorities.
- Create and manage user stories, requirements and acceptance criteria to enable clear and effective delivery.
- Use customer, colleague, market and data insights to prioritise features and enhancements based on value, business impact and cost efficiency.
- Lead sprint and release planning, manage cross-team dependencies and drive continuous delivery and product improvements.
- Communicate progress, risks and opportunities to stakeholders, support product adoption, ensure compliance with governance frameworks and provide an excellent opportunity for Project Managers, Business Analysts and Delivery Leads to broaden their experience across the full product lifecycle and progress into end-to-end product ownership.
What You’ll Bring
Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:
- Experience in technology delivery, product management, delivery management, or business analysis.
- Understanding of backlog and roadmap management with experience working in multidisciplinary delivery teams.
- Experience writing user stories and business requirements to support successful product delivery.
- Knowledge of Agile frameworks such as Scrum or SAFe and an understanding of product management practices.
- Strong analytical and strategic thinking skills with the ability to balance cost, value, and customer experience while identifying business opportunities from emerging technologies.
- Excellent stakeholder engagement and communication skills with the ability to influence business partners, suppliers, technical teams and non-technical stakeholders across global delivery teams.
Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.
About Primark
At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to over 80,000 colleagues and over 480 stores in 18 countries today and growing.
So, what’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. It’s that feeling that turns a job into something more. Celebrating the wins, working at pace, and pulling through the challenging times with passion, courage, and your team by your side. It’s what drives us every day.
You’re our driving force. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.
#LI-Hybrid
Skills Required
- Experience in technology delivery, product management, delivery management, or business analysis
- Understanding of backlog and roadmap management
- Experience working in multidisciplinary delivery teams
- Experience writing user stories and business requirements
- Knowledge of Agile frameworks such as Scrum or SAFe
- Understanding of product management practices
- Strong analytical and strategic thinking skills
- Ability to balance cost, value, and customer experience
- Ability to identify business opportunities from emerging technologies
- Excellent stakeholder engagement and communication skills
- Ability to influence business partners, suppliers, technical teams, and non-technical stakeholders across global delivery teams
Primark Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Primark and has not been reviewed or approved by Primark.
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Fair & Transparent Compensation — Pay is often characterized as fair or good compared to similar retail roles, and overtime availability can improve take-home earnings. Recent UK minimum-rate increases and the removal of age-related pay tiers reinforce a sense of improving pay fairness.
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Leave & Time Off Breadth — Paid time off stands out as comparatively strong for retail, with full-time roles described as having notably generous PTO alongside sick time and paid holidays. This breadth can increase the overall value of the compensation package beyond hourly wages.
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Parental & Family Support — Enhanced maternity, paternity, adoption, and surrogacy payments are positioned as meaningful additions to the rewards package. Ongoing colleague discounts and family-oriented support contribute to a more rounded benefits offering.
Primark Insights
What We Do
Primark is an international fashion retailer employing more than 80,000 colleagues across 17 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kids, as well as beauty, homeware and accessories. With a focus on creating great retail experiences, Primark has over 440 stores globally and continues to expand with the aim of reaching 530 stores by the end of 2026. Primark is working to make more sustainable fashion affordable for everyone through its Primark Cares strategy, a multi-year programme that focuses on giving clothing a longer life, protecting life on the planet and supporting the livelihoods of the people who make Primark clothes. As part of this, Primark unveiled nine commitments it is working to achieve by 2030. These commitments include making all of its clothes from recycled or more sustainably sourced materials by 2030, halving carbon emissions across its value chain and pursuing a living wage for workers in its supply chain.







