The Role
Supports go-to-market strategies for partner offerings by developing messaging, marketing content, sales tools, and campaigns. Tracks campaign performance, collaborates with product, operations, and partner teams, and builds foundational marketing skills. The role targets recent graduates with internship experience and familiarity with marketing platforms, Microsoft enterprise products, partner programs, data analysis, content creation, AI tools, and customer-facing sales activities.
Summary Generated by Built In
Valorem Reply is an award-winning digital transformation firm focused on delivering solutions around data-driven enterprise, IT modernization, customer experience, product transformation and digital workplace by leveraging the power of Microsoft technologies. We provide hyper-scale and agile delivery of unique digital business services, strategic business models and design-led user experiences. Our innovative strategies and solutions securely and rapidly transform the way our clients do business.
As an Associate Product Marketing Manager for the Partner Channel, you will support the development and execution of go-to-market strategies for Reply's partner offerings. You will work with the marketing team, product teams, and partner operations to help create messaging, content, and campaigns that help partners understand and sell Reply solutions. This is a hands-on, entry-level role designed for someone who is excited about marketing, partners, and technology. You'll learn how to position complex products, create partner-ready content, analyze campaign performance, and collaborate across teams. You report to the Partner Ecosystem Marketing lead and will work closely with the PMO, Data team, and Partner Operations as you build your marketing foundation.
Responsibilities
- Support Go-to-Market Messaging & Positioning
- Work with the marketing team to develop and support go-to-market strategies for partner-facing solutions
- Create Partner Marketing Content
- Help develop marketing materials and sales tools that partners can use to position and sell Reply offerings
- Support Campaign Measurement & Analysis
- Help track and understand how well partner marketing campaigns are working
- Work effectively with product, operations, and partner teams to ensure marketing efforts are aligned and executed
- Develop as a Marketing Professional
Minimum Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, Engineering, or related field (recent graduate or graduating soon)
- Internship experience in marketing, product marketing, communications, or related field
- Relevant coursework in marketing strategy, go-to-market, or product management
- Familiarity with marketing tools and platforms (HubSpot, Google Analytics, Canva, basic data analysis)
- Experience with or familiarity with Microsoft products (Azure, Office 365, Power Platform) or similar enterprise software
- Personal experience with partner or channel programs (e.g., partner referral networks, affiliate programs, reseller models)
- Comfort with data and analytics; interest in understanding campaign performance and customer behavior
- Experience creating marketing content (blog posts, social media, email campaigns, presentations)
- Exposure to AI tools (ChatGPT, Copilot, design tools) and interest in how they can support marketing work
- Sales or customer-facing experience that gives you insight into how customers think about solutions
About Reply
Reply specializes in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialized companies supporting global industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of AI, cloud computing, digital media and the Internet of Things. Reply services include Consulting, System Integration and Digital Services.
The base compensation range for this full-time position is between $60,000 - $90,000 plus benefits. Compensation decisions are supported through market data, where regional variances may exist based on cost of labor. We also take into consideration prior experience, relevant skills, education and/or training, certifications and, as applicable, other required qualifications. If you have questions regarding compensation, the talent acquisition team can provide relevant details during the interview process.
Reply is an equal opportunity employer. We are committed to provide equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you need assistance and reasonable accommodation due to a disability during the application or the recruiting process, email us at [email protected]. Visit our website at www.reply.com to learn more about our open roles.
Skills Required
- Bachelor's degree in Marketing, Business Administration, Communications, Engineering, or a related field
- Recent graduate or graduating soon
- Internship experience in marketing, product marketing, communications, or a related field
- Relevant coursework in marketing strategy, go-to-market, or product management
- Familiarity with HubSpot, Google Analytics, Canva, and basic data analysis
- Experience with or familiarity with Microsoft Azure, Office 365, Power Platform, or similar enterprise software
- Personal experience with partner or channel programs, such as referral networks, affiliate programs, or reseller models
- Comfort with data and analytics and interest in campaign performance and customer behavior
- Experience creating marketing content, including blog posts, social media, email campaigns, or presentations
- Exposure to AI tools such as ChatGPT, Copilot, or design tools
- Sales or customer-facing experience
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The Company
What We Do
Reply [EXM, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialised companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply delivers consulting, system integration and digital services to organisations across the telecom and media; industry and services; banking and insurance; and public sectors.
