Associate Product Manager

Applecart is the leading technology company creating a new category of “Decision Maker Marketing”. The most important decisions are made by the hardest people to reach and influence. Historically, C-suite leaders have lacked the tools to reach the stakeholders that matter most to their business. The C-suites of hundreds of Fortune 500 companies, major agencies, trade associations, nonprofits, and governments use Applecart to put their best content in front of business critical decision makers and those they trust —  from policymakers and investors to CEOs, key employees, members of the media and more. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult and enable clients to deliver content directly to decision makers and those that matter most to them. 

We are hiring an Associate Product Manager in our New York City office.

About the Role

Our Decision Maker Targeting products are a critical part of our clients’ strategic execution. Our ability to build and target Decision Maker Networks relies on both our identity data infrastructure and clearly defined integrations with partners across the digital advertising ecosystem. In this role, you will gain hands-on product experience related to Decision Maker infrastructure and advertising technology to develop the skills to start/advance your Product Management career. Additionally, you will impact the product roadmap for our identity and ecosystem products directly affecting the quality, accuracy, maintenance and delivery of our clients’ audiences with current and future partner integrations. The ideal candidate would be comfortable working with data and data analytics tools, has a detailed oriented approach to writing documents, and is willing to ask questions to cross functional teams to drive requirements/documents towards clarity. 

What you’ll do:

• Learn how to Manage a feature roadmap and prioritization of capabilities and features of a product.
• Perform basic data analysis and research on identity solutions.
• Collaborate with product development teams to provide insights and identify inter-dependencies between teams.
• Participate in product testing, prototype reviews, and usability studies to ensure products meet quality standards and user expectations.
• Develop training materials and conduct training sessions for internal teams and customers.
• Provide ongoing support and guidance to ensure stakeholders have a clear understanding of product features, benefits, and usage.
• Collaborate closely with cross-functional teams, including Engineering, Client Services, and Business Development teams to align on product goals and initiatives.
• Facilitate communication and coordination among teams to ensure seamless execution of product-related activities.
• Manage and upkeep the product development roadmap, actively engaging in Agile ceremonies. Capture and dissect requirements by crafting epics, user stories, and acceptance criteria, while overseeing team capacity management.

Experiences and Capabilities You Bring: 

• A strong technical background and expertise in internet technologies.  
• Passionate about problem solving, learning, and figuring out the nuts and bolts of “how things work”
• General understanding of digital marketing 
• Strong ability to perform research and technical writing.
• Ability to understand technical system diagrams and be able to discuss at a high-level with a less technical audience
• Excellent collaboration and project management skills to manage many moving parts across internal teams and partners
• Experience with Agile methodology
• Familiarity with progress tracking/milestone tracking frameworks
• Natural problem solver, who is adaptable in a fast-paced environment and is highly collaborative
• 1+ years’ experience in a role demonstrating strong technical, quantitative, and analytical skills
• 1+ years’ experience in a role exhibiting excellent written and oral communications, effective interpersonal skills, project management, and strong formal presentation abilities
• 1+ years' experience as technical writer/technical project manager/software engineer/or product manager 
• Experience in media, gathering client requirements, writing product and/or technical specifications, and working with development teams
• Experience with wearing multiple hats in a startup, management consulting, or related field
• BA/BS degree with engineering or technical major preferred, but not required

This is a hybrid role. Work from anywhere on Monday and Friday and in Applecart’s New York City office Tuesday through Thursday. 

Compensation:

Our compensation package consists of three components: (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.

The base salary range for this role is between $75,000.00-$120,000.00, based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.

A few facts about us:

• Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
• Applecart is growing quickly — 2023 was the fourth year in a row that we doubled the previous year’s bookings. 
• Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, two of the Democratic Party’s most successful pollsters and strategists, and alums of top-tier organizations like Bain, Amazon and Simpson Thacher.
• Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
• Our work has been featured on Morning Joe on MSNBC, BloombergTV and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.