Associate Manger, Growth Marketing Strategy

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Folsom, CA, USA
In-Office
eCommerce • Fashion
The Role
About the RoleAs Associate Manager, Growth Marketing Strategy you’ll help the shape how Old Navy grows by transforming customer and performance learnings into clear, actionable growth strategies. You’ll partner across marketing, media, CRM, and analytics teams to collect insights, connect data, and drive action that fuels measurable, sustainable growth. The ideal candidate combines expertise in marketing analytics, consumer insights, and growth strategy within retail or e-commerce.What You'll Do
  • Analyze marketing performance across paid, CRM, loyalty, and digital channels to uncover growth insights and optimization opportunities.

  • Develop insight-led, data-driven growth strategies across the customer journey to improve acquisition, retention, engagement, and lifetime value.

  • Build dashboards and measurement frameworks that turn data into actionable insights and improve marketing effectiveness.

  • Partner on A/B testing, experimentation, and attribution strategies to refine targeting, messaging, and channel mix.

  • Leverage customer insights, segmentation, and predictive analytics to shape personalization strategies to improve ROI.

  • Stay current on industry trends, competitors, and emerging technologies to identify opportunities to drive marketing efficiency and effectiveness.

  • Collaborate with data science and engineering teams to enhance data collection and analytics capabilities.

Who You Are
  • 3 - 5 years of experience in growth marketing, marketing strategy, or analytics within retail, fashion, or e-commerce.

  • Strong proficiency in data analysis tools such as SQL, Adobe Analytics, Tableau, or other BI platforms.

  • Experience with marketing attribution models, A/B testing, and performance measurement frameworks.

  • Solid understanding of paid media, CRM, email, and digital marketing channels.

  • Highly analytical mindset with the ability to translate data into actionable business insights.

  • Excellent communication skills, with the ability to present findings to both technical and non-technical stakeholders.

  • Proven ability to build strong cross-functional relationships and influence decisions through collaboration, data, and strategic insight.

  • Deep curiosity about customer behavior and the ability to translate customer insights into actionable growth opportunities.

  • Experience working in a fast-paced, results-driven environment with multiple priorities.

  • Strong business acumen and strategic thinking to drive growth initiatives.

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The Company
Bristol
11,000 Employees
Year Founded: 1969

What We Do

In 1969, Don and Doris Fisher opened the first Gap store on Ocean Avenue in San Francisco. They wanted to make it easier to find a great pair of jeans, and they did. Their denim and records store was a hit, and it grew to become one of the world’s most iconic brands. Today we’re represented in more than 1400 stores in over 40 countries, and online. We have headquarters in New York, London, Shanghai, Tokyo, and, of course, San Francisco. Our unique aesthetic is optimistic cool, elevated American style. Our clothes are crafted with care, with focused attention to thoughtful design. We believe in staying true to our heritage while creating what’s next. Don and Doris Fisher always wanted to “do more than sell clothes.” They wanted to support the people who ran their company, to be active in their communities, and to have a positive impact on the world. Their vision helped transform retail, and we’re still following their lead. We stand for freedom and possibility for all; we champion diverse ideas that transcend generations, geographies and genders.

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