The Role
Supports experiential marketing activations from concept through execution, including vendor coordination, event logistics, budgeting, scheduling, pitch materials, timelines, and post-event recaps. Collaborates with Creative, Sales, Editorial, and Trends & Insights teams, researches vendors and venues, tracks industry trends, and assists with travel logistics. Requires strong organization, communication, visual storytelling, and willingness to travel and work occasional nights and weekends.
Summary Generated by Built In
We're seeking an Associate Manager, Experiential — an enthusiastic, detail-oriented self-starter eager to break into experiential marketing. This role is ideal for someone with 1–3 years of experience (including internships) who wants to build a strong foundation in event and brand activation production, working closely with senior team members across every stage of the process.
Experiential Support
- Assist with the coordination and on-site execution of experiential activations, from intimate brand moments to large-scale tentpoles.
- Support vendor outreach, scheduling, and logistics coordination under the guidance of senior team members.
- Help track budgets, organize invoices, and maintain accurate expense documentation.
- Contribute ideas during brainstorms and ideation sessions for experiential concepts, RFPs, and brand pitches.
- Help build pitch decks, mood boards, recaps, and event materials using Canva, Keynote, or PowerPoint.
- Coordinate with internal teams (Creative, Sales, Editorial, Trends & Insights) to gather materials and ensure alignment with brand strategy.
Administrative & Operational Support
- Maintain department files, project trackers, and event timelines.
- Take notes during meetings, track follow-ups, and help keep the team organized day-to-day.
- Support scheduling and logistics coordination for team travel to tentpole events (e.g., room blocks, itineraries) under senior guidance.
- Help prep materials and briefing documents ahead of meetings and events.
Cross Functional Collaboration
- Assist with vendor and venue research and outreach to support broader team projects.
- Help track industry trends and competitor activity to inform team brainstorms.
- Support post-event recap documentation and basic performance tracking.
- Build relationships with vendors and partners as a growing point of contact on smaller-scope projects.
Qualifications
- 1–3 years of experience (including internships) in experiential marketing, brand activations, events, or a related creative field.
- Highly organized with strong attention to detail and a willingness to learn.
- Strong written communication and an eye for visual storytelling.
- Comfortable in a fast-paced environment with shifting priorities.
- Proficiency in Canva, Keynote, PowerPoint, and MS Office; familiarity with project management tools (e.g., Monday.com) a plus.
- Willingness to travel and work occasional nights/weekends for event execution.
- A proactive, positive, and coachable attitude — eager to roll up their sleeves and grow with the team.
Skills Required
- 1-3 years of experience, including internships, in experiential marketing, brand activations, events, or a related creative field
- Strong organizational skills and attention to detail
- Strong written communication skills and visual storytelling ability
- Ability to work in a fast-paced environment with shifting priorities
- Proficiency in Canva, Keynote, PowerPoint, and Microsoft Office
- Familiarity with project management tools such as Monday.com
- Willingness to travel and work occasional nights and weekends for event execution
- Proactive, positive, coachable attitude and willingness to learn
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The Company
What We Do
BDG is one of today’s leading, global media companies with a portfolio of distinct digital and experiential brands that are shaping culture. Over 100 million readers and 122 million social followers turn to our brands - Bustle, Elite Daily, NYLON, The Zoe Report, Romper, Scary Mommy, Fatherly, The Dad, W Media, Gawker, Input, Inverse, and Mic – to hear from a set of diverse voices around the issues and interests engaging the next generation. BDG was founded in 2013 and is headquartered in New York City.
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