Job Description:
Responsible for driving CRM strategy, advising on best practices and overseeing the implementation of tailored CRM solutions that optimize customer interactions, streamline business processes, and support the domain’s strategic objectives.
Leads the CRM implementation projects and acts as the primary point of contact for clients, managing expectations, and ensuring satisfaction and oversees and coordinates the CRM teams and other team members to ensure seamless delivery. Works in strategies to improve customer relationships.
Develops detailed reports and providing insights based on CRM data to inform business decisions. Continuously evaluating and optimizing CRM systems to ensure they meet evolving business needs.
You will have to:
- Manage a team of consultants working on digital projects in the CRM Domain
- Development of digital transformation strategies, concepts, and specifications for innovative platform solutions.
- Bearing responsibility for content in a field of expertise for (part-) projects and offers, contributing significantly to winning new clients or developing existing ones.
- Advising and guiding clients to identify opportunities for their digital roadmap through value generation.
- Acting as an advisor or mentor for more junior colleagues on their project work and career development.
- Having recognized expertise in at least one relevant vertical/tech/topic.
- Creating and managing business backlog and helping drive prioritization through value generation.
- Acting as a subject matter expert and supporting client pitches and business development activities.
- Requirements engineering and functional specifications for solutions based on platforms such as Adobe, Salesforce, Sitecore.
- Documenting and managing functional/non-functional requirements through brainstorming sessions, interviews, workshops.
- Gathering business requirements and translating them into workable digital solution specifications.
- Defining and enhancing industry-specific business processes.
- Supporting and consulting customers in different phases of their digital projects, ensuring the best possible customer experience.
- Advising clients on business, communication, or process aspects within their vertical.
- Building the business bridge between internal stakeholders and client stakeholders.
- Collaborating closely with development, UX/Design, and content teams.
- Preparing and facilitating client workshops for idea creation and requirements engineering.
- Staying updated on digital trends and understanding their impact on clients’ businesses.
Location:
BelgradeBrand:
MerkleTime Type:
Full timeContract Type:
PermanentSkills Required
- Manage a team of consultants working on CRM digital projects
- Develop digital transformation strategies, concepts, and platform solution specifications
- Demonstrate recognized expertise in at least one relevant vertical, technology, or topic
- Create and manage business backlogs and support prioritization
- Provide CRM requirements engineering and functional specifications
- Experience with platforms such as Adobe, Salesforce, or Sitecore
- Gather business requirements and translate them into digital solution specifications
- Advise clients on business, communication, and process improvements
- Facilitate client workshops for ideation and requirements engineering
- Mentor junior colleagues and support their career development
dentsu Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.
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Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
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Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
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Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.
dentsu Insights
What We Do
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