About the Role:
As an integral part of the DDM Entertainment Brand Marketing team, you will support the go-to-market pre-sale process and play a role in executing brand strategy and driving revenue growth with advertising partners across print, digital, social, video and events. You’ll work alongside Vertical Marketing, Digital Sales, Print Sales, and Strategic Account teams to ensure our offerings effectively drive revenue growth.
Hybrid 3x a week
In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
Essential Job Functions
40% - Brand development, including helping to create new brand opportunities and updating brand sales materials for franchises, tentpoles and partnerships
30% - Assisting with post-sale execution for advertiser programs tied to PEOPLE tentpoles, partnerships or franchises
30% Researching relevant industry, media and category trends, sharing your findings with the team and using these tools to inform ideas.
Role Expectations:
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Develop Marketing Materials: Assist with presentations and sell sheets that communicate DDM Entertainment’s unique value proposition to advertising clients across all verticals
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Proactive Ideation: Bring new opportunities to brainstorms and team meetings that are grounded in the DNA of our brands
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Added Value Offerings: Execute added value programs that drive revenue impact, such as in-book listings, eblasts, custom research questions and sampling opportunities
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Pre-Sales Team Organization: Help marketing team with ongoing maintenance and creation of go-to-market materials such as brand and category presentations, one-sheets and more
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Team Coordination: Help coordinate team organization tools to help keep the team organized in the day to day
Minimum Qualifications and Job Requirements
Education:
Bachelor’s Degree Preferred
Experience:
1-3 years of relevant work experience, integrated multi-platform marketing experience preferred. Experience developing brand sales materials also preferred.
Specific Knowledge, Skills and Abilities:
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Creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Google Slides)
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An excellent communicator, who remains poised under pressure and demonstrates strong interpersonal skills
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A self-starter with a can-do attitude
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A self-motivator who has a desire to learn and take on new challenges
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Comfortable working in a fast paced environment
% Travel Required (Approximate): 10%
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What We Do
People Inc. is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. People Inc. brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.
Why Work With Us
People Inc. has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.
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Employees engage in a combination of remote and on-site work.
