Associate, GTM Strategy

Posted Yesterday
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New York, NY, USA
Hybrid
75K-80K Annually
Junior
Digital Media
The Role
Build and maintain advertising sales decks, sponsorship packages, launch materials, one-sheets, and internal communications across newsletters, podcasts, video, events, and custom content. Research audience insights, category trends, and competitors; organize asset repositories; manage sales requests; collaborate with editorial, analytics, creative, events, pricing, and sales teams; and own smaller go-to-market projects from draft through seller enablement.
Summary Generated by Built In
At Morning Brew Inc., we mix what you need to know with our unique brand of wit to attract, and build real relationships with, the next generation of business leaders. We speak to them like people, ensuring they get the context and insight needed to make decisions every day. Loyalty and trust are our most valuable currencies.

Whether scrolling, reading, watching, or listening, our audience trusts us for credible, entertaining business content that makes an impact on their personal and professional lives.

The Morning Brew team is clever, creative, and growing fast. Want in? Read on. 

OVERVIEW

Morning Brew Inc. is looking for an Associate, Go-to-Market Strategy to help build the materials and sponsorships our sales team uses to sell advertising across newsletters, podcasts, social video, events, and custom content.

This is a role for someone at the start of their career who is very good at building decks and wants to learn the business of media from the inside out. You will spend your days turning ideas, research, and editorial capabilities into clean, clear, persuasive slides and packages that sellers rely on to win business. 

We care much more about how you think and what you can build than where you have worked before. If you have never touched media before but you can organize a story and make a slide sing, we want to see your work and encourage you to apply.

Morning Brew Inc. is based in New York City but this role is remote-friendly for all candidates. The team is flexible on where this candidate is located. This position will report to the Director, Go-to-Market Strategy.

WHAT YOU'LL DO

  • Updating and maintaining our library of sales decks, keeping audience data, case studies, franchise details, and creative examples accurate and current so no seller is ever pitching with a stale slide.

  • Turning rough inputs into finished slides, whether that means a set of notes from a brainstorm, a research report, or a paragraph from Editorial about what a franchise does best.

  • Supporting new franchise, product, and sponsorship launches by helping assemble launch decks, one-sheets, and internal sales communications.

  • Managing incoming requests from the sales team, tracking what is in the queue, and turning work around quickly and cleanly.

  • Keeping our asset repositories organized and easy to navigate so sellers can find what they need on their own.

  • Pulling research to support the sell, including audience insights, category trends, and competitive context, and flagging where a number came from every time.

  • Sitting in on brainstorms and cross-functional meetings as a contributor, not just a note-taker. Good ideas count here regardless of tenure.

  • Working hand in hand with partners across Editorial, Insights and Analytics, Creative Strategy, Events, and Pricing to gather what a project needs, and showing up in brainstorms and cross-functional meetings as a contributor rather than a note-taker. 

  • Helping bring our creator, social, and multimedia offerings to market, learning to represent each franchise authentically and in a way that’s sellable.

  • Owning smaller projects end to end as you ramp, from the first draft through the moment it reaches sellers, including getting reps in front of the sales team to walk through what you built, enable and answer questions on it.

  • Supporting the GTM team on larger strategic initiatives like packaging, pricing, and planning, so you are seeing how the strategy gets made while you help build the output. The goal is for you to grow into that work over time, not just assist with it.

WHAT YOU'LL BRING
  • Four-year college degree or equivalent combination of skills, training and experience.

  • 1-2 years of professional experience. Media, agency, marketing, consulting, journalism, sales, or something else entirely all work if the skills are there.

  • Real deck-building ability. This is the heart of the role. You can build a presentation that has a clear structure, a logical build, and slides someone could follow without you standing next to them explaining it.

  • A talent for organizing messy thinking into something simple. Give you a scattered set of ideas and you come back with an outline that makes sense.

  • Strong writing skills, with an eye for the difference between a headline that lands and one that just fills the space.

  • Preferred: firsthand experience in the creator or social video world. Publisher or agency counts. So does personal experience.

  • Serious attention to detail. Typos, mismatched fonts, and outdated stats are the kind of thing that bothers you before anyone points it out.

  • Resourcefulness. When you hit a wall, you find another way through, whether that is digging through past decks, asking the right person, or teaching yourself the tool.

  • A collaborative, low-ego approach. You take feedback well, you ask questions early instead of guessing, and people enjoy working with you.

  • Comfort in a fast-moving environment where priorities shift and multiple requests land at once.

  • Strong Google Slides skills, plus PowerPoint, and the rest of G-Suite. Basic design instincts are a must.

  • Curiosity about media, advertising, and how the business behind the content actually works.

  • Passion for Morning Brew Inc.'s editorial brands and mission.

COMPENSATION $75,000 - $80,000 *Final offers for this job will be made within the parameters of the salary range provided, commensurate with experience. Total offer package to include benefits highlighted under our perks section below.

HOW WE TREAT EACH OTHER
Respectful Candor -- We believe that engaging in timely, constructive, and open discourse is an act of respect that makes for a more transparent and productive work environment.
Empathy -- We establish a strong partnership of trust with our co-workers and partners. We build human connections in order to understand each other.
Inclusivity -- Morning Brew Inc is deeply committed to fostering a transparently inclusive workplace environment, and people of color, women, people with disabilities, veterans, and LGBTQIA+ candidates are strongly encouraged to apply.

HOW WE TREAT OUR WORK
Curiosity -- We learn every day through deliberate inquiry and exploration. We re-examine assumptions to be a better company, offer better products, and become better colleagues.
Accountability -- We celebrate our successes and own our failures. Taking responsibility for our actions allows us to learn from our experiences.
Bias Toward Action -- We know speed matters in business so we embrace quick and calculated risk-taking. We understand that many actions are reversible and therefore we are solutions-oriented, even when facing obstacles and challenges.
Challenger Mentality -- We don’t allow ourselves to be comfortable with our success. We are hungry to become the best and create more value for our audience.
Clarity of Purpose -- We understand the “why” in our work, which helps us to operate at our highest level of performance and efficiency.

PERKS
While being surrounded by a bunch of cool people who look great in crewnecks is its own reward, we have plenty more to offer. 
Brew’s HQ: Pick an adjustable standing desk or cozy corner and load up on free coffee (duh) and snacks at our new two-story office space in NYC’s Flatiron District.
401(k) employer match: We want to help you prepare for the future, now.  
Premium health, vision, and dental plans: Your health matters!
Mental health benefits: Personalized plans and programs to promote your mental well-being.
Extra help when you need it: Including a care concierge, plus free access to One Medical and the Calm app.
Family planning: Want to join #brewparents? Generous paid parental leave and fertility coverage for eligible employees.
Employee Resource Groups: Black Coffee, LGBTQ Brew, AAPI Brew, Cafe Con Leche, and Grounded
Gym and workout class reimbursements: It pays to be healthy.
Annual learning credit: Want to learn something new? We'll reimburse you.

BRIEF BREW HISTORY
Morning Brew Inc. was founded in 2015 by two entrepreneurial college students who noticed their peers were not consuming legacy media resources about business and finance news, but had a high desire to learn about those topics. What started as a small on-campus email has since evolved into a multi-channel media company that operates 20+ unique content franchises. All while maintaining our witty, honest and engaging tone that millions of loyal MBI audience members rely upon daily to better navigate the world.

In 2020 a majority stake in MBI was acquired by Axel Springer SE and in February 2025 that position was increased to full ownership of the business. Axel Springer SE is a family-owned, transatlantic media company headquartered in Berlin and New York that is committed to the values of a free and informed society. To learn more about Axel Springer SE and what defines us, visit http://axelspringer.com/en/what-defines-us.

Skills Required

  • Four-year college degree or equivalent combination of skills, training, and experience
  • 1-2 years of professional experience
  • Demonstrated deck-building ability with clear structure, logical progression, and self-explanatory slides
  • Ability to organize scattered ideas and information into a clear outline and narrative
  • Strong writing skills
  • Serious attention to detail
  • Resourcefulness and ability to learn tools independently
  • Collaborative, low-ego approach and ability to receive feedback
  • Comfort working in a fast-moving environment with shifting priorities and multiple concurrent requests
  • Strong Google Slides skills
  • Proficiency with PowerPoint and Google Workspace
  • Basic design instincts
  • Curiosity about media, advertising, and content businesses
  • Passion for Morning Brew editorial brands and mission
  • Firsthand experience in the creator or social video world, publishing, or agency work
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The Company
HQ: New York, NY
345 Employees
Year Founded: 2015

What We Do

Got five minutes? We can make you smarter. Morning Brew is the media company redefining the business news landscape through approachable, digestible—and not to brag—downright funny content. Across newsletters, podcasts, social media, and events, we reach an audience of over 3 million future and current business leaders. Founded in 2015 by Alex Lieberman and Austin Rief at the University of Michigan, the company has grown to include products that are invaluable to its readers. With our flagship daily newsletter, our lifestyle and recommendations publication, Sidekick, and our podcasts Business Casual and Founders Journal, Morning Brew creates accessible content for anyone interested in business. And for the people who love to dive deep on an industry, we have Emerging Tech Brew, Retail Brew, Marketing Brew, and our new vertical HR Brew. Along with our core values of curiosity, empathy, purpose, and having a challenger mentality, we are empowering business leaders—present and future—to make an impact on the world. Oh, and yes, we have great swag.

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