A bit about us
GroundTruth is an advertising platform that turns real-world behavior into marketing that drives in-store visits and other real business results. We use observed real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns across all screens, measure how consumers respond, and uncover unique insights to help optimize ongoing and future marketing efforts.
With this focus on media, measurement, and insights, we provide marketers with tools to deliver media campaigns that drive measurable impact, such as in-store visits, sales, and more.
Learn more at groundtruth.com.
We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work in 2021, 2022, 2023 & 2025! Learn more about the perks of joining our team here.
A bit about you
As an Associate GIS Technician, you will be primarily doing Blueprinting of POI’s. Must fully understand the requirements for the product or service and have a sense of responsibility towards our potential and existing customers as well as the competition.
You will:
- Blueprinting (Digitization of polygons) of POI’s (Point of Interests) based on the defined guidelines.
- Need to achieve daily set target with desired quality score.
- Proactively highlighting issues if observed while working/blueprinting.
- Support contractors (working remotely) with responding/guiding to their queries related to blueprinting after 6-7 months.
- Recommend features and requirements for enhancing Blueprints modules in production systems.
- Expected to suggest/ support in process improvements.
- Need to support in Quality check for blueprinted POIs, if required
You have:
This is our ideal wish list, but most people don’t check every box on every job description. If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.
- Graduate in any stream (B.Sc or computer background preferable)
- 0-1 years of work experience
- Knowledge of map navigation, Satellite view description and 3D concept.
- Should be able to read map.
- Understanding of POIs Lat Long.
- Good Excel skills
- Basic knowledge of SQL
You are:
- Quick Learner
- Willing to work as per business needs.
- Capable of working in all countries as well.
- Flexible to work in any time zone.
- Flexible: Dynamic, hard-working, and able to pivot in the direction quickly to keep up with business demands.
- Organized: Ability to prioritize and deliver timely work
- Problem solver: Doesn’t wait for someone else to give the answer; takes charge and feels ownership.
What We Offer
At WeatherBug, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.
- Parental leave- Maternity and Paternity
- Flexible Time Offs (Earned Leaves, Sick Leaves, Birthday leave, Bereavement leave & Company Holidays)
- In Office Daily Catered Breakfast, Lunch, Snacks and Beverages
- Health cover for any hospitalization. Covers both nuclear family and parents
- Tele-med for free doctor consultation, discounts on health checkups and medicines
- Wellness/Gym Reimbursement
- Pet Expense Reimbursement
- Childcare Expenses and reimbursements
- Employee referral program
- Education reimbursement program
- Skill development program
- Cell phone reimbursement (Mobile Subsidy program).
- Internet reimbursement/Postpaid cell phone bill/or both.
- Birthday treat reimbursement
- Employee Provident Fund Scheme offering different tax saving options such as Voluntary Provident Fund and employee and employer contribution up to 12% Basic
- Creche reimbursement
- Co-working space reimbursement
- National Pension System employer match
- Meal card for tax benefit
- Special benefits on salary account
We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
To ensure your application is properly reviewed, we kindly ask that you submit your resume and optional cover letter through the designated application portal. Applications submitted via the "Contact Us" form on our website will not be considered.
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What We Do
About GroundTruth
GroundTruth is the leading location-based marketing and advertising technology company. Brands, agencies, small businesses, and non-profits trust our performance-driven solutions to help them reach consumers during moments of intent that generate important business outcomes. GroundTruth’s suite of geo-contextual omnichannel products and services are available at scale through our self-serve advertising platform, managed services, and industry reseller partnerships. GroundTruth’s marketing platform is powered by a unique data set called "visitation data" accredited by the Media Rating Council (MRC). Our proprietary cleansing processes combine contextual mapping technology (BlueprintsTM), owned and operated properties, and third-party mobile location data, together yielding over 30 billion visits annually.
Learn more: www.groundtruth.com
