Associate Director

Posted 6 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
72K-115K Annually
Senior level
Agency
The Role
Develop culturally relevant brand strategies and integrated campaigns for consumer and technology brands. Conduct research across consumer behavior, culture, competitors, media, social, creators, search, AI, and emerging technology. Identify meaningful insights, cultural tensions, and strategic implications; create briefs, presentations, recommendations, and persuasive narratives. Collaborate with creative, account, earned media, social, data, and specialty teams while managing multiple fast-moving workstreams and engaging senior clients.
Summary Generated by Built In

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

Edelman is looking for an Associate Director, Brand Strategy to join us in making work that becomes part of popular culture.


Who we are

Not just a PR agency. We move at the speed of PR but are growing as a next generation kind of agency that sits at the intersection of public relations and advertising.


At Edelman, it’s not enough to be culturally relevant–our briefs demand that we change culture around us. Our best work stems from uncovering cultural tensions that resonate with people at a human level. We create things that end up on the front page of Reddit, the pages of NYTimes, in Shaq’s Twitter feed, and in the award shows, we do that on a regular basis. We generate attention-grabbing ideas while moving much faster than a traditional agency (think weeks, not months).


Our growing team of strategists are the minds that uncovered the insights leading to some of 2020’s most talked about campaigns, from realizing that a popular ice cream truck jingle had racist roots then writing a new one with RZA from Wu-Tang Clan, to discovering that U.S. fathers don’t have access to paid paternity leave then starting a national movement towards a federal paid leave policy.


We’re looking for a passionate, curious, smart thinker looking for a workplace of doers.


Who you are
  • Constantly curious – you always want to learn, research what you don’t know, and you aren’t afraid to ask questions
  • A strong researcher who knows how to find credible information across consumer behavior, culture, competitors, media, social, creators, search, AI and emerging technology.
  • Able to go beyond collecting information to identify the patterns, tensions and implications that matter.
  • A structured thinker who can help get to the root of a business or communications problem before jumping to solutions.
  • Creative by nature and excited to bring cultural stimulus, audience insight and strategic perspective into the creative process.
  • Skilled at translating complex thinking into simple, persuasive stories, whether that means a strategic framework, creative brief or presentation.
  • Energized by collaborative environments and comfortable working across Strategy, Creative, Account, Earned, Social, Data and other specialty teams.
  • Organized, proactive and comfortable managing several fast-moving workstreams at once while maintaining accuracy and attention to detail.

Basic Qualifications:
  • At least 6 years of experience working in strategy, account planning, research, account or creative with consumer brands
  • Bachelor’s Degree or equivalent work experience

Preferred Qualifications:
  • Experience in a PR, creative or integrated agency environment
  • Experience working closely with creative teams to develop creative briefs
  • Proven experience developing integrated campaigns for large, well-known technology or consumer brands
  • Strong presentation-development skills, including the ability to structure an argument, sharpen a headline and build a clear narrative across a deck.
  • Excellent presentation and persuasion skills; ability to argue a point-of-view coherently and concisely; comfortable engaging with senior level clients; quick thinker; able to speak authoritatively, without seeming dogmatic or inflexible
  • Understanding of earned media and ideas that generate headlines; experience working on campaigns that generate headlines
  • Curiosity about what makes people act and think the way they do; able to find meaningful insights about motivation and craft powerful narratives to deliver that story
  • Experience supporting workshops and turning stakeholder conversations into clear strategic outputs, recommendations or briefs.
  • Experience working in a collaborative environment and a track record of building relationships with various types of specialty teams including Creative, Research, Social, Media and Account among others.

$72,000 - $115,000 per year

#LI-PP1

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

Skills Required

  • At least 6 years of experience working in strategy, account planning, research, account, or creative roles with consumer brands
  • Bachelor's degree or equivalent work experience
  • Experience in a PR, creative, or integrated agency environment
  • Experience working closely with creative teams to develop creative briefs
  • Experience developing integrated campaigns for large, well-known technology or consumer brands
  • Strong presentation-development skills, including structuring arguments, sharpening headlines, and building clear narratives across decks
  • Excellent presentation and persuasion skills, including engaging senior-level clients and communicating a point of view coherently
  • Understanding of earned media and experience developing headline-generating campaigns
  • Ability to identify meaningful consumer insights and craft powerful narratives
  • Experience supporting workshops and turning stakeholder conversations into strategic outputs, recommendations, or briefs
  • Experience collaborating with specialty teams including Creative, Research, Social, Media, and Account

Edelman Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Edelman and has not been reviewed or approved by Edelman.

  • Healthcare Strength — Benefits are described as comprehensive, with health plans commonly framed as a strong part of the overall package. Mental and physical well-being programs are also emphasized as meaningful support.
  • Flexible Benefits — Work flexibility is positioned as a standout, including hybrid routines and a “Work From Anywhere” option for part of the year. Flexible public holidays are also highlighted as adding practical choice to how time is used.
  • Retirement Support — Retirement offerings such as a 401(k) match (and pension-style contributions in some markets) are consistently presented as a solid component of total rewards. This tends to improve overall package value even when base pay feels less competitive.

Edelman Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York, NY
6,475 Employees
Year Founded: 1952

What We Do

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities

Similar Jobs

Zeta Global Logo Zeta Global

Associate Director, Paid Search

AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
Easy Apply
Remote or Hybrid
United States
2429 Employees
80K-120K Annually

Babylist Logo Babylist

Associate Director, Payer and Clinical Operations

eCommerce • Healthtech • Kids + Family • Retail • Social Media
Easy Apply
Remote or Hybrid
United States
300 Employees
134K-178K Annually

Clear Street Logo Clear Street

Associate Director - Tax Reporting & Compliance

Fintech • Software • Financial Services
Easy Apply
Hybrid
New York, NY, USA
581 Employees
150K-180K Annually
In-Office
New York, NY, USA
26747 Employees
105K-183K Annually

Similar Companies Hiring

Federal Reserve Bank of Chicago Thumbnail
Agency • Fintech • Payments • Sharing Economy • Social Impact
Chicago, IL
1515 Employees
Caxy Thumbnail
Software • Mobile • Enterprise Web • Artificial Intelligence • Agency
Chicago, IL
45 Employees
Fora Thumbnail
Agency • On-Demand • Professional Services • Sales • Software • Travel • Hospitality
New York, NY
250 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account