The Role
As an Associate Copywriter, you'll write and edit copy for various media, ensuring it adheres to brand guidelines. Responsibilities include developing creative strategies, organizing client files, participating in pitches, and staying informed about market trends. You will produce diverse content such as blog articles, ads, and social media updates, while maintaining quality and consistency in line with marketing objectives.
Summary Generated by Built In
Salary Range: PHP 20,000 - 25,000
Responsibilities:
- Copywriting
- Write and edit original creative or technical copy for Skyrocket and its clients
- Ensure all content aligns with brand guidelines and marketing objectives
- Demonstrate versatility in tone and style to cater to diverse target markets
- Implement efficient workflows to maximize productivity and meet project timelines effectively
- Creative Strategy and Content Development
- Interpret client briefs accurately to deliver actionable next steps for project success
- Establish clear and open communication among stakeholders to ensure a thorough understanding of client needs
- Conduct in-depth research and integrate data and persuasive information into copy
- Provide intelligent marketing rationale to support creative choices, contributing valuable insights to project discussions and overall effectiveness of campaigns
- Align copywriting efforts with approved marketing strategies to deliver cohesive and impactful content
- Collaborate with the team to establish and maintain a consistent creative direction across campaigns
- Organization and File Management:
- Maintain systematic storage and organization of client files within designated Google Drive folders, including assets, documentation, briefs, and other relevant materials
- Ensure proper permissions are set for all files to maintain confidentiality and data security
- Pitches and Presentations:
- Participate in pitch presentations and brainstorming sessions, providing support and insights in copywriting
- Assist in preparing presentation materials and communicating ideas effectively to internal teams and clients
- Industry Knowledge
- Be knowledgeable on market developments and opportunities around the advertising, digital, creative, technology, marketing, and consulting industries
- Stay updated on industry trends and best practices related to creative operations and project management
- Participate in training programs and workshops to enhance skills and knowledge in operational processes and tools
- Collaborate with team members to share insights and best practices for continuous improvement
- Regular Assignments
- Scripts
- Storyboards
- Blog articles
- Blurbs
- Product descriptions
- Social media captions and in-art copy
- Print and digital ads
- Email newsletters
- Instruction manuals
- Video scripts
- Press releases
- Boilerplates
- Other copywriting needs as required
Key Performance Indicators (KPIs):
- Adherence to English grammar rules in all written content
- Demonstrate proficiency in crafting conversational and culturally resonant Filipino copy
- Adept in employing wit, emojis, memes, and cultural references to enhance engagement
- Ability to produce compelling headlines, slogans, and calls-to-action that drive action and resonate with target audience
- Adherence to internal and external brand voices and tones while maintaining consistency and authenticity
- Demonstrate proficiency in identifying and correcting copy errors, both in personal work and that of team members
- Ability to incorporate relevant keywords and search terms effectively to optimize content for search engines
- Ability to understand customer journeys to create copy that enhances user experience and guides users seamlessly through the content
- Ability to effectively manage and streamline workflows to maximize productivity and meet project deadlines
- Demonstrated resourcefulness in finding creative solutions to challenges encountered during project execution
- Percentage of tasks and deliverables completed on time and within scope across various projects
- Ability to take command in group situations and collaborate effectively with the team
- Demonstrated interest in learning new skills and attending internal or external trainings
Requirements:
- 1-2 years of relevant experience in the same field is preferred. However, fresh graduates or undergraduates with a strong portfolio are encouraged to apply.
- Proficiency in Google Suite, especially Google Docs, for collaborative writing and editing
- Familiarity with project management tools like Clickup for efficient task management and collaboration
- Strong design portfolio showcasing proficiency in copywriting for marketing materials, particularly for social media platforms
- Commitment to meeting deadlines and delivering work on schedule
- Openness and responsiveness to constructive feedback
- Collaborative mindset with a proactive approach and being initiative
- Proven experience in public relations (PR) writing, including press releases, media kits, and other PR materials.
The Company
What We Do
Skyrocket Studios is a Branding, Design, and Information Technology services provider focused only on providing the best for your business, offering content marketing services, branding & digital strategy, and user experience design.
linktr.ee/skyrocketstudiosph
