The Emerging & Scaled team is focused on unlocking growth from new and growing advertisers across Spotify’s ads business. The New Business team brings first-time advertisers onto the platform and builds the foundation for long-term partnerships. Germany is a key market within our Northern Europe E&S organization. Based in London, you will partner closely with our existing German Client Partners and Sales leadership to build a dedicated New Business pipeline and expand Spotify’s advertiser base across Germany.
This role focuses on new business acquisition. You will source, qualify, and close net-new advertisers, building relationships from scratch and converting first-time buyers into long-term Spotify partners. Reporting to the Head of E&S Europe, you will be part of a dedicated cross-market New Business team focused on net-new advertiser acquisition and revenue growth across Europe.
You’re motivated, proactive, and energized by building new relationships.. Integrity and a healthy work-life balance are non-negotiable. You’ll shape how new advertisers discover Spotify and elevate their connection to our platform.
What You'll Do
• New Business Acquisition: Own a portfolio of prospective accounts across the German market, proactively identifying, qualifying, and converting net-new advertisers into active Spotify partners through proactive outbound prospecting.
• Outreach & Prospecting: Execute multi-channel outreach motions including account research, persona mapping, personalized email sequences, and LinkedIn engagement. Create and leverage mockups (audio, video, display) to drive responsiveness and first-time advertiser adoption.
• Pipeline Management: Maintain a healthy pipeline with rigorous Salesforce hygiene, accurate forecasting, and consistent meeting cadence. Drive toward quarterly net-new revenue targets and advertiser onboarding milestones.
• Client Activation: Close deals and onboard new advertisers, ensuring strong activation on Spotify Ads Manager and biddable channels. Monitor account performance after activation.
• Collaboration & Handoffs: Partner with existing accounts that are lapsed or dormant, and build new top-of-funnel pipeline opportunities. Collaborate with existing Client Partners to ensure smooth account transitions when accounts graduate beyond New Business thresholds.
• Product Expertise: Develop deep expertise in Spotify’s ad products, formats, and buying channels. Stay ahead of product innovations and monitor marketplace shifts to continuously refine your prospecting approach.
• Market Development: Build relationships with key agencies and holding companies in Germany to unlock new brand-direct and agency-led opportunities.
Who You Are
• Hunter Mentality: You have 4+ years of experience in digital media sales minimum, ideally in a New Business or acquisition-focused role. You excel at cold outreach, account mapping, competitive research, and crafting personalized messaging that drives response.
• Organized & Self-Reliant: You independently manage a high-volume book of prospective accounts with confidence, prioritizing engagements with efficiency.
• Articulate: You are an effective communicator, clearly articulating Spotify’s value proposition and understanding client business needs.
• Intrinsically Motivated: You are driven by your own goals and always aim to beat your personal best. You thrive on building something new.
• Commercially Driven: You thrive on exceeding targets and making a tangible impact. Experience in ad tech, programmatic, or audio advertising is a plus.
• Team-Oriented: You believe in collaborative success, eager to learn from your peers and share your expertise.
• Fluent German and English language, spoken and written, is required.
• Please apply with a CV in English.
Where You'll Be
This role is based in London
We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come in 2-3 times per week and are open to periodic travel across Germany for client meetings, events, and team collaboration.
Skills Required
- 4+ years of experience in digital media sales
- Fluent in German and English
- Experience with cold outreach and account mapping
- Ability to maintain Salesforce hygiene and accurate pipeline
Spotify Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Spotify and has not been reviewed or approved by Spotify.
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Flexible Benefits — Employees consistently praise the total compensation package beyond base salary, highlighting a mix of RSUs, cash incentives, and stipends alongside core pay. The package is described as flexible and customizable through equity choices (e.g., RSUs, options, cash) that can be tailored for long-term wealth building.
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Leave & Time Off Breadth — Time-off offerings are repeatedly highlighted as substantial, including generous vacation, paid sick days, volunteer time, and flexible holidays. These policies are framed as a meaningful part of the overall rewards experience beyond salary.
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Healthcare Strength — Health coverage is portrayed as comprehensive, spanning medical, dental, vision, life insurance, disability coverage, and mental health support. Additional employer contributions to HSAs are cited as strengthening the overall health and wellness value proposition.
Spotify Insights
What We Do
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