Associate Brand Manager, Omnichannel Growth

Posted 4 Days Ago
Be an Early Applicant
Hoboken, NJ, USA
In-Office
89K-133K Annually
Mid level
Other
The Role
Lead omnichannel brand growth for Dove and Dove Men+Care by owning eCommerce content, in-store retail execution, campaign/project management, and demand-generation initiatives. Coordinate cross-functional teams and agencies to optimize product pages, develop A+ content and brand stores, execute retail programs and sampling, and drive conversion and loyalty.
Summary Generated by Built In

JOB PURPOSE

This role is an opportunity to help shape the future of two of the world’s most trusted brands. As an Associate Brand Manager, you will play a key role in evolving Dove and Dove Men+Care in haircare and skincare to win both online and in-store creating seamless, engaging experiences that connect with people wherever they shop.

You will sit at the intersection of creative storytelling, commerce, and shopper experience, bringing together content, retail execution, and consumer insights to drive meaningful growth. Your work will directly influence how people discover, try, and stay loyal to our products, making a measurable impact on both business results and everyday lives.

This role offers the chance to build a broad skill set across brand building, digital commerce, and shopper experience. You will gain exposure to cross-functional teams, develop leadership capabilities, and play a meaningful role in driving the future of globally recognized brands.

You will be part of a team that thrives on curiosity, creativity, and a healthy challenge to the status quo. We believe in doing work that truly matters: for our consumers, our communities, and the planet. Your voice will be valued, your ideas will be heard, and your contributions will have real impact.

KEY RESPONSIBILITIES

  • E-Commerce Content Lead

    • Own execution of eCommerce content across Amazon, brand.com, and retailer PDPs, ensuring accuracy, completeness, and strong conversion

    • Lead development of highly desirable A+ content, enhanced content, brand stores, and digital shelf assets that land beauty and science

    • Lead optimization of product pages in partnership with Beauty & Wellbeing subject matter experts to improve visibility and conversion

  • Commercial & Customer Partnership

    • Lead execution of retailer displays national programs, shelf strips, and shopper-facing assets that brilliantly capture attention in store and online

    • Partner with customer teams on the development of best-in-class special packs and club packs

    • Ensure best-in-class in-store presence and messaging across key retail partners

  • Project Management

    • Own campaign management and end-to-end project leadership across multiple initiatives, coordinating:

      • Creative and production agencies

      • Legal and R&D teams

      • Supply chain and sourcing

      • Brand innovation, demand creation, and media teams

    • Ensure strong alignment, clear communication, and proactive issue resolution across stakeholders

  • Demand Generation

    • Partner with cross-functional partners on the annual planning and execution of Dove.com and PRM content

    • Develop and execute consumer sampling activities that will drive trial and increase penetration on hero items within the Dove and Dove Men portfolio

REQUIRED QUALIFICATIONS

  • Bachelor’s degree required, MBA a plus

  • 4+ years’ experience in Brand and/or Integrated Marketing, preferably within CPG, beauty, wellness, or lifestyle brands

  • A social-first mindset – you’re well versed in the worlds of Instagram, TikTok and the creator economy with a passion for beauty

  • Strong organization and project management skills; ability to operate in a fast-paced, dynamic environment working with multiple cross-functional partners and stakeholders

  • Content creation background with experience in haircare or adjacent beauty category

  • Strong analytical skills and a capacity for deriving insights from data to ultimately make recommendations for the business

  • Strong communication skills and the ability to influence across internal teams and agency partners.

PREFERRED QUALIFICATIONS

  • MBA

At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.

Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.

Pay: The pay range for this position is $88,600 to $133,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. 

Bonus: This position is bonus eligible. 

Long-Term Incentive (LTI): This position is LTI eligible. 

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents

------------------------------------

At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.
For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected]. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

Skills Required

  • Bachelor's degree
  • MBA
  • 4+ years' experience in Brand and/or Integrated Marketing
  • Experience within CPG, beauty, wellness, or lifestyle brands
  • Social-first mindset with familiarity with Instagram, TikTok, and creator economy
  • Strong organization and project management skills
  • Content creation background with experience in haircare or adjacent beauty category
  • Strong analytical skills and ability to derive insights from data
  • Strong communication skills and ability to influence internal teams and agency partners

Unilever Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Unilever and has not been reviewed or approved by Unilever.

  • Healthcare Strength Healthcare coverage is described as comprehensive, spanning medical, dental, vision, life insurance, and occupational health support alongside a 24/7 employee assistance program. Wellbeing offerings such as health checks, resilience tools, and counseling support the perceived depth of health-related benefits.
  • Retirement Support Retirement support includes a 401(k) match that reaches up to 5% of base salary, strengthening the overall value of the package. Share and savings options are also referenced as part of longer-term financial support beyond salary.
  • Flexible Benefits Benefits customization is enabled through tools such as a “My Reward” system and a “Benefits Envelope” that allows employees to personalize selections. Flexible working approaches are also associated with improved overall satisfaction, reinforcing perceived choice and adaptability in the total rewards offering.

Unilever Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: London
155,459 Employees
Year Founded: 1872

What We Do

Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton, Knorr, Dove, Axe, Hellmann’s and Omo, alongside trusted local names and innovative-forward thinking brands like Ben & Jerry’s, The Dollar Shave Club and Dermalogica. Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you.

Similar Jobs

CoreWeave Logo CoreWeave

Principal, Data Center Development

Cloud • Information Technology • Machine Learning
In-Office
6 Locations
1450 Employees
180K-240K Annually

Tapestry - Coach and Kate Spade Logo Tapestry - Coach and Kate Spade

Full Time Luxury Sales Specialist

eCommerce • Fashion • Retail • Sales • Wearables • Design
Hybrid
Elizabeth, NJ, USA
16000 Employees
15-20 Hourly

Imprivata Logo Imprivata

Solutions Engineer

Healthtech • Information Technology • Security • Software • Cybersecurity
Remote or Hybrid
United States
1372 Employees
182K-227K Annually

SailPoint Logo SailPoint

Manager, DevOps

Artificial Intelligence • Cloud • Sales • Security • Software • Cybersecurity • Data Privacy
Remote or Hybrid
United States
2461 Employees
125K-210K Annually

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account