About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
DUTIES AND RESPONSIBILITIES
- Implement social commerce strategy for Shopee and TikTok Shop &/or Affiliate, focusing on driving sales, increasing brand awareness, and engaging with our target audience.
- Collaborate with cross-functional teams internally & externally within WPP Media, including media planning, e-commerce, and product solutions to create compelling and engaging content plans that resonate with our audience and drive sales.
- Analyze performance data and KPIs to identify trends, opportunities, and areas for improvement, making data-driven decisions to optimize our social commerce efforts.
- Stay current on Shopee and TikTok platform updates, industry trends, and best practices, sharing insights and recommendations with the team to ensure our strategy remains cutting-edge.
- Manage the daily workflow of campaigns and works with internal and external stakeholders, including the Livestream of E-commerce Retailers (Shopee), Social Commerce Channels (TikTok), fulfillment (OnPoint), and Affiliate Publishers to deliver campaign objectives.
- Build and maintain relationships with key influencers and partners within the TikTok community, collaborating on campaigns and partnerships to further amplify our brand presence.
- Closely monitor competitor activities and suggest actions where appropriate
- Executing in a timely fashion by promotional lever to deliver the campaign’s goals
- Work closely with KOL/KOC to deal with commercials and incentives on key event dates, ensuring both brand awareness, consideration, and sales objectives are efficiently met.
- Forecast sales based on real-time performance and flexibly adjust when needed
- Report on an hourly/daily basis during key campaign dates and weekly/bi- weekly/monthly/quarterly if required with efficiency.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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Please read our Privacy Notice for more information on how we process the information you provide.
Top Skills
What We Do
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
