Area Sales Manager (Plywood Industry)

Posted 24 Days Ago
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Dibrugarh, Assam, IND
In-Office
Senior level
Manufacturing
The Role
Drive sales growth across Upper Assam by achieving targets, expanding dealer and distributor networks, managing channel relationships, generating demand through industry influencers, collecting payments, executing promotional events, monitoring competitors, traveling extensively, and preparing sales reports. The role requires plywood or building materials industry experience, at least two years as an Area Sales Manager, and strong market knowledge in the assigned territory.
Summary Generated by Built In

Job Description:

EXPERIENCE IN PLYWOOD INDUSTRY IS MUST FOR THIS ROLE

Saburi Ply is looking for a dynamic and result-oriented Area Sales Manager to drive sales growth across Upper Assam (Dibrugarh/ Jorhat/ Sibsagar/ Tinsukia). The ideal candidate should possess strong market knowledge, dealer network, distributor management experience, and a proven track record of achieving sales targets in the plywood or building materials industry.

Key Responsibilities

  • Achieve monthly and annual sales targets for the assigned territory.
  • Develop and expand the dealer, distributor, and retailer network.
  • Appoint new dealers and distributors to strengthen market presence.
  • Maintain strong relationships with existing channel partners and key customers.
  • Generate demand through architects, interior designers, contractors, builders, and project influencers.
  • Conduct regular market visits to identify business opportunities and monitor competitor activities.
  • Ensure timely collection of payments and maintain healthy outstanding levels.
  • Plan and execute promotional activities, dealer meets, carpenter meets, and product awareness programs.
  • Coordinate with the marketing and head office teams to execute sales initiatives.
  • Prepare daily, weekly, and monthly sales reports and provide market feedback.

Eligibility Criteria

  • Total Experience: 5–8 Years.
  • Mandatory: Minimum 2 years' experience as an Area Sales Manager
  • Strong dealer and distributor network in Upper Assam will be an added advantage.
  • Excellent negotiation, communication, and relationship management skills.
  • Willingness to travel extensively within the assigned territory.
  • Proficient in Microsoft Excel and reporting tools.

Preferred Industry

  • Plywood
  • Decorative Laminates
  • MDF/HDF Boards
  • Veneers
  • Particle Boards
  • Building Materials

Benefits:


  • Cell phone reimbursement
  • Health insurance
  • Paid sick time
  • Provident Fund


Work Location: In person



Skills Required

  • 5-8 years of total sales experience
  • Minimum 2 years of experience as an Area Sales Manager
  • Experience in the plywood industry
  • Strong dealer and distributor network in Upper Assam
  • Experience in plywood, decorative laminates, MDF/HDF boards, veneers, particle boards, or building materials
  • Excellent negotiation, communication, and relationship management skills
  • Willingness to travel extensively within the assigned territory
  • Proficiency in Microsoft Excel and reporting tools
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The Company
306 Employees
Year Founded: 2018

What We Do

Saburi Ply is an India-based manufacturer of ultra-durable, high-quality plywood and engineered wood panel products. Its offerings include plywood, blockboard, chipboard, WPC boards, and flush doors, serving the Indian plywood industry and broader building-materials market. Founded in 2018 in Kolkata, the company presents itself as a trusted source for panel products, combining product durability, professionalism, and a dynamic approach to customer service.

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