Apprenticeship Junior ASO - Digital Marketing

Posted 2 Days Ago
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Paris, Île-de-France
Hybrid
Internship
Artificial Intelligence • Machine Learning • Mobile • Other • Social Impact • Software • App development
Hinge is the dating app designed to be deleted.
The Role
As an ASO & SEO Apprentice at Meetic, you will enhance app visibility, coordinate projects, and support SEO strategies across European markets.
Summary Generated by Built In
At Meetic, a Match Group company, we have been pioneering online dating for over 20 years, leveraging our legacy to reinvent how people meet, connect, and build meaningful relationships across Europe and beyond. 
As part of Match Group, we manage a diverse portfolio of brands, from iconic names like Meetic, Match, Lexa, and LoveScout to tailored experiences for singles over 50, OurTime, DisonsDemain, Zweizam, and single parents, Even and Stir. 

Our teams design, build, and scale platforms across 20+ countries and 18 languages, ensuring every single finds the right match for their lifestyle and lifestages. We also drive growth for other Match Group brands like The League, OkCupid, Archer, Salams, and Plenty Of Fish, expanding our impact worldwide.

When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL 3 days / week in our office, 53 rue de Chateaudun, 75009 Paris.

Role overview :

You will join the Digital Marketing team at Meetic as an ASO & SEO Apprentice, playing a key role in enhancing our apps' visibility across the Apple App Store and Google Play Store. You will support the international rollout of our ASO strategy through project coordination and store optimization efforts. Additionally, you will assist our SEO team in deploying editorial content strategies across multiple European markets, working closely with internal teams and external partners.

When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL 3 days / week in our office, 53 rue de Chateaudun, 75009 Paris.

How you’ll make an impact ?

  • Coordinate and launch In-App Events and custom store listings across multiple brands and countries.
  • Support the execution of the ASO roadmap by collaborating with Product, Brand, Acquisition, and Creative teams.
  • Analyze app performance through ASO and analytics tools to identify areas of improvement.
  • Contribute to the SEO content calendar and coordinate production with editorial teams and consultants.

We could be a match if :

  • You’re a Master's student in Digital Marketing, Communications, or a related field.
  • You have a solid understanding of ASO, SEO.
  • You are comfortable working in an agile project management environment.
  • You are fluent in both French and English (written & spoken).
  • You’re often nerding over tech, you’re very well organized, detail-oriented, curious.

What’s the team like ?

  • You will report to the ASO & SEO Managers and work within Meetic’s Digital Marketing team, collaborating cross-functionally with the Brand, Product, and Acquisition teams.
  • The team values collaboration, curiosity, and autonomy, and success in this role means becoming a trusted contributor to our ASO initiatives while learning how large-scale acquisition strategies are run across Europe.

Interview Process :

  • A first 20-30 min Zoom conversation with Fatima-Ezzahra ABIDI (Junior Talent Acquisition Specialist).
  • A 45 min Zoom meeting with Alexandre Messuwe (Head of SEO, ASO & Technical measurement).
  • A 90 min onsite or Zoom interview with Alexandre and Soleyne Grossard (SEO Performance Analyst), including a case study. 

Why Match Group?

Work on products that impact millions, collaborating with global and diverse teams, shaping relationships and connections worldwide.

Benefit from a healthy work-life balance in a flexible and welcoming environment.

Enjoy a modern Paris office with a rooftop, close to transport and amenities.

Access Edenred lunch vouchers, a discounted ClassPass subscription, premium healthcare with WTW, and our Worklife sustainable mobility package.

Grow through e-learning, conferences, and knowledge-sharing sessions.

Thrive in a dynamic, agile tech environment with evolving microservices and a culture of knowledge sharing and autonomy.

Participate in hackathons and drive innovative projects.

Join regular social events like breakfasts, lunches, and apéros.

Use our products for free.

Meetic, a Match Group company, is an equal opportunity employer and we value the rich dynamics that diversity brings to our company.

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.

#Meetic

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The Company
New York, NY
305 Employees
Year Founded: 2011

What We Do

In today’s digital world, singles are so focused on sending likes and looking through profiles that they’re not actually building meaningful connections and going on dates. Hinge is on a mission to change that by designing the most effective app experience. We want to create a less lonely world by inspiring intimate, in-person connections. Relationships are at the core of everything we do. And not just the romantic kind. We can't accomplish really hard things alone - so we make great relationships the foundation of our teamwork.

We believe these three core values are what it takes to build those great relationships: Authenticity, we share - never hide - our words, actions, and intentions. Courage, breakthroughs require a willingness to take risks and embrace lofty goals and tough challenges. Empathy, we're all humans first. So we deeply consider the perspectives of others, listen openly, and speak with care.

Why Work With Us

We're mission-driven. While most apps think about boosting sessions and time on app, we think strategically about meaningful end results (dates and relationships).

We're culture-first. We believe in great people over process. Decisions are pushed to the front lines, with feedback and coaching provided by our leaders.

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Hinge Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Hinge believes in the power of in-person connection. We have adopted a hybrid model that allows our people to stay connected to each other in-person.

Typical time on-site: 3 days a week
New York, NY
Our office is located in the beautiful Meatpacking district. We're steps away from the Whitney Museum of American Art and the High Line and near Chelsea Market. You'll not only fall in love with us, but with our office.

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