Main missions:
- Manage multi-million Euro budget across Europe marketing digital campaigns.
- Creation, implementation, analysis and optimization of advertising campaigns with a direct response focus on Social Media, SEM, Affiliation, ASO.
- Outperform monthly goals.
- Collect and analyze campaign data, synthesize results and identify actionable opportunities and best practices to improve campaign performances.
- Manage relationships with online marketing partners.
- Report performance daily & monthly.
- Collaborate with the design team to develop creative test strategies and provide strategic context and insight for creative idea generation.
Required skills:
- Excellent numerical skills, ability to clean, analyze and present data to drive actionable insights.
- Excellent Excel skills for campaign set-up, cost reporting & analysis (bulk uploads, pivot tables & data representation – trend charts / tables, …).
- Good knowledge of user acquisition platforms - Facebook Ads, Google Adwords (Search, Display, App and YouTube campaigns), TikTok Business Center, Snap Ads Manager.
- Fluency in French and English with excellent written and oral communication. Any additional language (German, Spanish or Italian) would be a plus.
Education & Qualifications:
- University Degree in, Marketing, Economics, Advertising or something similar.
- Minimum 3-4 year’s work experience from working with direct consumer acquisition in related digital B2C business is needed. You can come from either client side or agency.
Top Skills
What We Do
In today’s digital world, singles are so focused on sending likes and looking through profiles that they’re not actually building meaningful connections and going on dates. Hinge is on a mission to change that by designing the most effective app experience. We want to create a less lonely world by inspiring intimate, in-person connections. Relationships are at the core of everything we do. And not just the romantic kind. We can't accomplish really hard things alone - so we make great relationships the foundation of our teamwork.
We believe these three core values are what it takes to build those great relationships: Authenticity, we share - never hide - our words, actions, and intentions. Courage, breakthroughs require a willingness to take risks and embrace lofty goals and tough challenges. Empathy, we're all humans first. So we deeply consider the perspectives of others, listen openly, and speak with care.
Why Work With Us
We're mission-driven. While most apps think about boosting sessions and time on app, we think strategically about meaningful end results (dates and relationships).
We're culture-first. We believe in great people over process. Decisions are pushed to the front lines, with feedback and coaching provided by our leaders.
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Hinge Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Hinge believes in the power of in-person connection. We have adopted a hybrid model that allows our people to stay connected to each other in-person.
