AI Strategy Manager - Marketing

We Put the World on Vacation

Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

As the Manager of AI Strategy within the Brand, Communications and Digital Marketing team, you will drive the exploration and implementation of AI technologies to unlock growth opportunities and transform how we connect with our audiences. This role will focus on leveraging AI to enhance customer experiences, personalize marketing efforts, and accelerate the team’s ability to scale innovative solutions. You will collaborate across brand communications and digital marketing teams to develop a strategic roadmap for AI-driven growth initiatives, ensuring these solutions are seamlessly integrated into existing processes. With a blend of technical acumen and strategic vision, you will position the organization to lead in an increasingly AI-enabled marketing landscape.
How You'll Shine:

• Define and execute a strategic roadmap of AI initiatives to drive growth and elevate marketing impact.
• Partner with cross-functional teams to explore AI applications that enhance customer engagement, including personalization, dynamic content, and predictive trends.
• Identify opportunities to optimize marketing processes, reduce inefficiencies, and scale campaigns through AI-driven automation.
• Research and evaluate emerging AI technologies, identifying tools that align with growth objectives and customer needs.
• Serve as a thought leader on AI trends, presenting actionable insights to stakeholders and building organizational readiness for AI adoption.

Travel Requirements:

• 5% - only for larger team meetings.

What You'll Bring:

• Bachelor’s degree in marketing, Business, Computer Science, or a related field
• Strong understanding of AI applications in marketing, including personalization, audience segmentation, and creative generation.
• Proven ability to identify and prioritize growth opportunities using AI to improve customer engagement and campaign performance.
• Excellent collaboration skills with experience leading cross-functional initiatives across marketing, creative, and technology teams.
• Strategic mindset with the ability to translate innovative ideas into actionable plans that drive measurable results.
• Strong communication and presentation skills to influence and align diverse stakeholders.
• Familiarity with AI tools and platforms, including those for content generation, customer segmentation, and chat automation.
• Experience with marketing technology solutions such as CDPs (e.g., Salesforce, Adobe Experience Platform) and analytics platforms.
• Understanding of AI principles to evaluate and implement solutions effectively (e.g., natural language processing, recommendation systems).
• 7+ years of experience in marketing strategy, digital innovation, or technology-driven roles.
• 2+ years of experience integrating AI-driven initiatives or tools into marketing workflows.

Experience equivalent to the education requirement may be accepted in lieu of the education requirement.

#BCD

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.

• Medical
• Dental
• Vision
• Flexible spending accounts
• Life and accident coverage
• Disability
• Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
• Wish day paid time to volunteer at an approved organization of your choice
• 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
• Legal and identify theft plan
• Voluntary income protection benefits
• Wellness program (subject to provider availability)
• Employee Assistance Program

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email protected], including the title and location of the position for which you are applying.