AI & Software Engineering Lead

Posted Yesterday
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Dallas, TX, USA
In-Office
Senior level
AdTech • Agency • Artificial Intelligence • Digital Media • Marketing Tech • Social Media • Analytics
PMG is a global, independent platform company engineered for impact.
The Role
Leads the design, development, deployment, and architecture of scalable AI-powered applications within the Alli platform. Manages and mentors engineers, drives coding and testing best practices, conducts code reviews, and collaborates with product and client teams. The role requires hands-on software development across frontend and backend technologies, cloud deployment, generative AI and LLM integration, system architecture, CI/CD, and containerization while providing technical guidance and strategic insights.
Summary Generated by Built In

We are PMG

PMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.

Who You’ll Be Working With

At PMG, we’re redefining what’s possible in digital marketing through Alli, our cloud-based suite of AI-powered tools. Alli has helped deliver ads to over 1 billion consumers in 80+ countries, driving meaningful results for some of the world’s most recognized brands. As an AI & Software Engineering Manager, you’ll lead a team of talented engineers focused on solving complex challenges, developing AI-driven solutions, and shaping the technology stack that powers the Alli platform.

As an AI & Software Engineering Lead, you have an opportunity to influence the future of AI-powered marketing, drive real impact for our clients, and mentor engineers as they build groundbreaking solutions. You’ll collaborate closely with product managers, engineering leaders, and cross-functional teams to define the technical vision and balance innovation with business needs. If you’re passionate about AI, love tackling big challenges, and thrive in a fast-moving, supportive environment, this is the place for you.

What You’ll Be Doing

  • Leading the design, development, and deployment of innovative, scalable features within the Alli suite of applications.
  • Drafting and implementing architectural designs to produce reliable, complex, and highly scalable technical solutions.
  • Working closely with Product Managers, Designers, and cross-functional teams to integrate AI-driven solutions that improve performance and drive business outcomes.
  • Building scalable products that drive measurable results for our clients.
  • Fostering a culture of collaboration and innovation by mentoring junior and mid-level engineers and promoting development best practices.
  • Conducting coding, debugging, testing, and troubleshooting across the application development lifecycle.
  • Conducting code reviews and providing fellow frontend engineers critical feedback to ensure high-quality, maintainable code across Alli.
  • Pioneering development in state-of-the-art technologies that transform the marketing technology space.

What You Will Bring

  • 5+ years of software development experience with object-oriented programming, delivering scalable and maintainable solutions.
  • 2+ years of experience with AWS, GCP, or other cloud platforms, including deploying and managing applications in cloud environments.
  • Proven ability to balance hands-on development with mentorihng/training other engineers, ensuring team success.
  • Experience with Generative AI, Large Language Models (LLMs), and platforms like Claude, OpenAI, Gemini, Bedrock, or LangChain.
  • Strong expertise in RESTful API design, system architecture, and SOLID engineering principles.
  • Proficiency in backend and frontend technologies, including Python, JavaScript (Node.js, React), and Go.
  • Hands-on experience with automated testing, CI/CD pipelines, and cloud-based deployments to ensure reliability and efficiency.
  • Familiarity with containerization and orchestration tools like Docker and Kubernetes for scalable application management.
  • Strong ability to communicate technical concepts clearly across teams, aligning engineering efforts with business objectives.
  • A proactive, problem-solving mindset with a focus on delivering real-world impact and continuous improvement.
  • A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.
  • Provide technical guidance and strategic insights to client teams, leveraging expertise in media, technology, and emerging trends.
  • Experience in a client-facing role, providing both technical advice and strategic insights to help clients achieve their goals
  • Git/GitHub for version control;

Nice To Have Qualifications

  • Experience in digital marketing or advertising technology and its intersection with engineering solutions.
  • AWS Solutions Architect - Professional certification;
  • Prior experience working with Large Language Models (LLMs);
  • Knowledge of infrastructure-as-code tools like Terraform or Ansible to streamline deployment processes.
  • Bachelor's or Master's degree in Computer Science or Computer Engineering.
  • Familiarity with large-scale data processing frameworks such as Apache Spark or Kafka.

What We Offer

Performance-Based Rewards: Your impact should be part of your reward. This role is eligible for PMG’s annual bonus program—a standout part of our total compensation offering and an opportunity to share in our success. Bonus awards are informed by individual impact and performance, as well as team and company results, and are subject to applicable program terms.

Professional Development: Keep growing through learning and development programs, mentorship opportunities, and support for career advancement.

Generous Time Off: Take the time you need to recharge, connect with loved ones, and enjoy life outside work.

Parental Leave: Receive paid parental leave during life’s important family moments.

Retirement Benefits: Build for your future with competitive retirement benefits, including employer contributions or matching where applicable.

Fertility and Family Support: Access fertility and family-building benefits for eligible employees and their spouses or partners.

Healthcare: Choose from medical, dental, and vision coverage designed to support you and your family.

Pet Insurance: Access optional coverage for the four-legged members of your family.

Lifestyle Spending Account: Receive company-funded support for eligible health and well-being expenses.

Commuter Benefits: Access support for your commute where available.

Volunteering Opportunities: Receive eight paid hours each year to give back to your community.

AI Tools and Training: Access enterprise AI tools and ongoing training that helps PMGers use AI effectively, creatively, and responsibly.

Our benefits and compensation programs may vary by location and eligibility and are subject to applicable plan terms. We’ll share full details during the hiring process.


What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Skills Required

  • 5+ years of software development experience using object-oriented programming to deliver scalable, maintainable solutions
  • 2+ years of experience with AWS, GCP, or other cloud platforms, including application deployment and management
  • Experience balancing hands-on development with mentoring or training engineers
  • Experience with Generative AI, Large Language Models, and platforms such as Claude, OpenAI, Gemini, Bedrock, or LangChain
  • Expertise in RESTful API design, system architecture, and SOLID engineering principles
  • Proficiency with Python, JavaScript, Node.js, React, and Go
  • Experience with automated testing, CI/CD pipelines, and cloud-based deployments
  • Familiarity with Docker and Kubernetes
  • Strong cross-functional communication skills and ability to align engineering work with business objectives
  • Experience providing technical advice and strategic insights in a client-facing role
  • Git and GitHub experience for version control
  • Experience in digital marketing or advertising technology
  • AWS Solutions Architect Professional certification
  • Prior experience working with Large Language Models
  • Knowledge of Terraform or Ansible
  • Bachelor's or Master's degree in Computer Science or Computer Engineering
  • Familiarity with Apache Spark or Kafka

PMG Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PMG and has not been reviewed or approved by PMG.

  • Leave & Time Off Breadth — Time off is described as generous, with a broad baseline of PTO, holidays, and personal days. Feedback suggests occasional extra time off has been provided during challenging periods.
  • Parental & Family Support — Support for families is emphasized through paid parental leave for various paths to parenthood and family-building benefits like fertility, surrogacy, and adoption resources. Feedback suggests return-to-work support further strengthens this area.
  • Strong & Reliable Incentives — Incentives are highlighted through broad eligibility for annual performance bonuses and memorable spot gifts. Feedback suggests these incentives help offset lighter base pay for some roles.

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The Company
HQ: Dallas, TX
1,000 Employees
Year Founded: 2010

What We Do

PMG integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. Developed in-house, Alli connects strategy to execution and execution to measurement—aligning people, systems, and accountability to drive measurable business outcomes.

Why Work With Us

With more than 1,000 employees across North America and Europe, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has been recognized as MediaPost’s 2025 Independent Agency of the Year and Ad Age’s

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