AdOperations Manager - THG Media

Posted 22 Days Ago
Be an Early Applicant
Manchester, Greater Manchester, England
1-3 Years Experience
Beauty • Digital Media
The Role
Oversee setup, launch, and optimization of digital advertising campaigns, manage ad trafficking processes, collaborate with advertisers and creative teams, implement ad creative testing and optimization strategies, analyze ad performance data, generate reports and insights.
Summary Generated by Built In

About THG 

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.  

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Location: Icon 1, WA15 0AF

About the Division

THG Media is responsible for creating content that grows audiences and then monetizing these eyeballs and communities through advertisement. The brands within this division produce content across a number of verticals (News, Classifieds, Beauty, Fitness, Film & TV) and connects the right advertisers to a connected user base.

Responsibilities:

  • Oversee the setup, launch, and optimisation of digital advertising campaigns on our websites
  • Coordinate and manage the execution of digital advertising campaigns across various publishing platforms, including websites, mobile apps, and newsletters.
  • Oversee ad trafficking processes, including the scheduling, placement, and rotation of ads across digital properties.
  • Collaborate with advertisers and creative teams to ensure the timely delivery and proper formatting of ad creatives.
  • Implement and manage ad creative testing and optimization strategies to improve engagement and performance.
  • Evaluate and implement ad serving technologies and platforms to streamline ad operations processes and enhance monetization opportunities.
  • Conduct regular quality checks to ensure that ads comply with industry standards and publisher guidelines.
  • Serve as the primary point of contact for advertising clients and agencies regarding campaign setup, performance, and optimization strategies.
  • Collaborate with sales, editorial, product, and technical teams to align advertising initiatives with overall business objectives and audience engagement strategies.
  • Analyse ad performance data, including impressions, clicks, and revenue, to identify trends, insights, and opportunities for optimization.
  • Generate regular reports and insights for internal stakeholders and advertisers to demonstrate campaign effectiveness and ROI.

Requirements:

  • Experience in AdOperations
  • Demonstrable experience within the programmatic display landscape
  • Comfortable building relationships with clients and creating value-driven proposals across multiple channels
  • Strong influencer with exceptional negotiation and communication skills
  • Ability to network and build senior client relationships

Benefits:

Career Development

  • Access bespoke development programmes that have been designed and developed by our in-house L&D team.
  • Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

  • 25 days annual leave plus bank holidays.
  • Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
  • Enhanced maternity and paternity pay, depending on length of service.
  • Up to 10 days compassionate leave.
  • Buy back up to 3 days each year.
  • Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

  • Access face-to-face and virtual appointments with our in-house GP.
  • Access our in-house CBT therapist.
  • Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
  • State-of-the-art on-site gym.
  • Access to our on-site physio.

Other Perks

  • Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
  • Subsidised bus pass from Manchester City Centre to our ICON office.
  • Up to 50% staff discount on THG brands.
  • On-site staff shop.
  • Access to on-site barber.
  • Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
  • Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

The Company
Lexington, KY
4,453 Employees
On-site Workplace
Year Founded: 2004

What We Do

THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.

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