The Role
Implement and validate Adobe Analytics tracking for web and mobile, document functional and technical requirements, build audiences, deploy via Adobe Experience Platform Launch, debug analytics using browser and proxy tools, and support eCommerce digital analytics within agile Azure/ADO processes.
Summary Generated by Built In
Baseline experience:
- Familiarity with leveraging Adobe analytics or similar data tools for KPI measurement, analysis and insights.
- Gathers and documents functional requirements Author detailed tracking documentation and technical blueprints for mobile developers outlining exact trigger contexts.
- Perform rigorous testing and debugging to ensure tracking accuracy, prevent data duplication, and fix data collection errors in Web and Mobile applications.
- Strong working knowledge of JavaScript, HTML, and browser debugging tools (e.g., Chrome DevTools). Debug mobile analytics hits and validate lifecycle/custom events using tools like Adobe Assurance, Charles Proxy, or Postman.
- Experience in Adobe Analytics workspace and components, building audiences in Adobe Audience Manager, and deploying solutions via Adobe Experience Platform Launch
- Generic eCommerce / digital retail experience – web, mobile app channels experience.
- Understanding of agile digital operations, leveraging the Azure/ADO tool set.
Skills Required
- Familiarity with Adobe Analytics or similar data tools for KPI measurement, analysis and insights
- Gather and document functional requirements; author detailed tracking documentation and technical blueprints for mobile developers
- Perform testing and debugging to ensure tracking accuracy, prevent duplication, and fix data collection errors in Web and Mobile applications
- Strong working knowledge of JavaScript, HTML, and browser debugging tools (e.g., Chrome DevTools)
- Debug mobile analytics hits and validate lifecycle/custom events using Adobe Assurance, Charles Proxy, or Postman
- Experience in Adobe Analytics Workspace and components, Adobe Audience Manager, and deploying via Adobe Experience Platform Launch
- Generic eCommerce / digital retail experience across web and mobile app channels
- Understanding of agile digital operations and familiarity with Azure/ADO tool set
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The Company
What We Do
Photon.com has emerged as one of the world’s largest and fastest-growing Digital Agencies. We work with 40% of the Fortune 100 on their Digital initiatives and are known for our ability to integrate Strategy Consulting, Creative Design, and Technology at scale. Please visit www.photon.com to learn more about us, how we work, and our customer case studies. Digital Transformation Starts Here.
