Overview on daily tasks within the AdOps role:
- Daily client communication via email and weekly client calls
- Project setup within ADimension and tag generation
- Lead publisher and partner communication for tag implementation
- Monitor and check data on a frequent basis – per project (generally running anything from 15-25 projects at a time).
- Impression checks and data analysis
- Troubleshoot any data issues or panel exposure issue in combination with product team.
- Setup YouTube studies in Google Ads platform
- Setup and run social measurement projects with the Meta (Facebook) platform.
- Co-ordinate with sales and project managers on project status to ensure we achieve expected quota.
- Contribute to internal documentation creation and updates.
- Support in team trainings and knowledge sharing
Skills and Attributes identified for the role:
- Analytical mindset
- Multitasker and capable of handling multiple requests at a time
- Creative thinker with the ability to solve complex problems.
- Clear communicator
- Passionate and knowledgeable about existing and emerging digital media and ad products
- Excels in working in a process orientated environment.
Bonus:
- Bachelor or University degree
- Understand basics of the Online Advertising Industry.
- Knowledge in Web Analytics and possibly Ad management systems like Google Campaign Manager, Google Ads or other DPS such as The Trade Desk and Flashtalking.
- Experience with reporting and reconciliation in Excel
- Well versed in Microsoft Office tools
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What We Do
Dynata is the world’s largest first-party data platform for insights, activation and measurement. With a reach that encompasses over 62 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum – from strategy, innovation, and branding to advertising, measurement, and optimization.
The Dynata data platform, an all-in-one solution for insights, activation and measurement, leverages our robust data, innovative technology and more than 40 years’ experience as a pioneer in consumer and B2B insights. Our vision for the Dynata data platform is to automate the entire marketing continuum, with capabilities to target audiences; uncover insights; connect data; activate, measure and optimize campaigns; and analyze, visualize, publish and share those insights to drive your business growth.
We’ve helped more than 6,000 market research firms, brands, media and advertising agencies, publishers, and consulting and investment firms around the world and in every industry accelerate transformation, enable better decision-making, and deliver revenue growth.
