The Role
As an Ad Operations Lead, you will manage tagging, tracking, and data flow across marketing platforms, ensuring seamless performance and compliance. You'll troubleshoot issues, optimize feeds, and collaborate with cross-functional teams to enhance marketing efficiency.
Summary Generated by Built In
Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career!
About You:
You’re a technically minded marketer who thrives on solving complex tracking and data challenges. You’re detail-oriented, analytical, and love bridging the gap between marketing strategy and technical execution. You’re energized by fast-paced environments, can troubleshoot issues end-to-end, and take pride in building systems that drive performance and accuracy.
Qualifications
- 4–6 years of experience in Ad Operations, Marketing Technology, or Digital Media (agency or in-house)
- Deep understanding of pixels, tagging, tracking infrastructure, feed management, and conversion APIs
- Proficiency in Ads Managers, Business Managers, and tag management tools (GTM, GA4, Meta Events Manager, etc.)
- Strong problem-solving and troubleshooting skills across data flow and measurement systems
- Excellent communicator who can translate technical concepts for non-technical audiences
- Experience collaborating cross-functionally with marketing, analytics, engineering, and vendor partners
- Bonus: Experience with Shopify, Blotout, OneTrust, or other privacy/signal management tools
Responsibilities
- Own and maintain the health of all tracking pixels, SDKs, and data feeds across paid media platforms (Meta, Google, TikTok, Pinterest, etc.)
- Ensure accurate event and conversion tracking; troubleshoot discrepancies in attribution and signal strength
- Partner with internal teams and vendors (e.g., Blotout, Shopify, OneTrust) to ensure data privacy compliance while maintaining marketing efficiency
- Monitor, audit, and optimize product feeds and catalog integrations for dynamic ads and performance programs
- Collaborate with channel leads to diagnose and resolve tracking or measurement issues quickly
- Coordinate with platform reps and external partners to escalate and resolve technical issues efficiently
- Manage UTM governance, tracking templates, and campaign tagging consistency across platforms
- Support CAPI and server-side implementations, ensuring robust signal flow and redundancy
- Document and evolve Ad Ops best practices to scale technical excellence across the marketing organization
How we Hire
Our people are what make Knix, Knix! Our people are passionate and have a strong belief in our mission. Our people are naturally curious and ambitious by nature. Employees feel respected and supported at Knix. We take an inclusive and equitable approach offering the same interview experience to every candidate we meet with. Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities. We know and believe that diverse and inclusive teams empower us to make better decisions and inspire innovation so that we can better serve our customers and community. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.
Top Skills
Blotout
Ga4
Gtm
Meta Events Manager
Onetrust
Shopify
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Knix is a direct to consumer intimate apparel brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. We involve our customers every step of the way and by listening and iterating, we are creating intimate apparel that you'll love to live in. We currently sell a broad array of products including underwear, bras, tanks, t-shirts and loungewear. Launched in 2013, we are one of the fastest growing companies in Canada and globally recognized as an innovator within the apparel space. Learn more at www.knix.com or follow our journey @knix and @ktbyknix on social.
