Ad Operations Analyst

Reposted Yesterday
Be an Early Applicant
New York, NY
Hybrid
80K-90K Annually
Mid level
Mobile • Social Media
Match Group is the global dating app leader creating meaningful connections for people around the world.
The Role
As an Ad Operations Analyst, manage ad campaigns, perform QA, optimize performance, support teams, and maintain best practices in digital advertising.
Summary Generated by Built In
Match Group is a leading provider of dating products across the globe. Our portfolio includes Tinder, Hinge, Match-Meetic, PlentyOfFish, Okcupid, The League, Archer, Salams and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our products - it’s the foundation of every team we hire.

Match Media Group is seeking a full-time Ad Operations Analyst with a strong interest in internet advertising operations. Perform all aspects of traffic management for direct campaigns, including accurate and timely set up, testing, management and optimization of online display ad and video ad campaigns in Google Ad Manager. When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL in our office 3 days/week.

How you'll make an impact:

  • Perform QA for all campaigns prior to going live
  • Provide guidance to internal stakeholders regarding inventory management and best practices for ad performance
  • Provide technical support for sales and engineering teams to help troubleshoot problem creative
  • Develop optimization strategies on a campaign-by-campaign basis to maximize both delivery and advertiser performance
  • Ensure smooth delivery of campaigns by maintaining and distributing pacing reports
  • Work with product teams to implement and test new ad products/ad experiences
  • Provide excellent customer service to internal stakeholders and external partners
  • Establish, implement and maintain digital ad operations best practices
  • Excellent communication and organizational skills
  • Ability to meet deadlines and handle multiple tasks
  • Sharp problem-solving and troubleshooting skills
  • Excellent quantitative and analytical skills
  • Self-starter with the ability to work in a fast paced, startup environment
  • Monitor competitive landscape and stay educated on the new developments in digital ad operations

We could be a match if:

  • Minimum BA/BS degree from an accredited college or university
  • 2-4 years of experience in digital ad operations
  • High level of proficiency with Google Ad Manager, Ad Exchange, and other digital advertising core technology
  • Familiar with tag vendors including CM360, DV, MOAT, IAS etc
  • Experience with troubleshooting tools such as Charles, Proxyman etc
  • Understanding of HTML, CSS, Flash or JavaScript

Here are a few perks we have in store for you:

- Competitive salary
- Full benefits, including healthcare benefits plan, group insurance, meal vouchers
- Monthly Happy Hours & yearly Team Event
- A great office in the city centre of Ghent with the possibility of working from home
- You’ll be working with smart people from all kinds of backgrounds. As a member of Match Group, you’ll benefit from extensive, world-class knowledge sharing.

Match Group is an Equal Opportunity Employer, committed to a diverse and inclusive workplace.

ABOUT MATCH GROUP:
Match Group (NASDAQ: MTCH) is a leading provider of dating products. We operate a portfolio of brands, including Tinder, Match, PlentyOfFish, OkCupid, OurTime, Meetic, Lovescout24, Pairs, Hawaya, each designed to increase our users' likelihood of finding a meaningful connection. Through our portfolio of trusted brands, we provide tailored products to meet the varying preferences of our users. We currently offer our dating products in 42 languages across more than 190 countries.

If you require a reasonable accommodation to participate in the hiring process — such as during pre-employment testing or interviews — please indicate this by selecting “Yes” in the accommodation request field. We’ll reach out to discuss your needs if you're selected for the interview stage.   

Top Skills

Ad Exchange
Charles
Cm360
CSS
Dv
Flash
Google Ad Manager
HTML
Ias
JavaScript
Moat
Proxyman
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The Company
Dallas, TX
1,400 Employees
Year Founded: 1995

What We Do

Match Group is home to some of the world’s most popular dating and social discovery apps, including Tinder, Hinge, Match, and more. Match Group’s mission is to spark meaningful connections for every single person worldwide. Our diverse portfolio of apps enables connections across a diverse range of ages, genders, backgrounds, and dating goals. Our services are available in over 40 languages to users all over the world.

Why Work With Us

Match Group is united by a mission to help people find meaningful connections and fight loneliness. We’re not just building products. We’re creating friendships, marriages, and families around the world. Our culture is fueled by purpose, creativity, and a passion for what we can build together.

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