Ad Operations Account Manager

Posted 5 Days Ago
Be an Early Applicant
Boston, MA
Junior
Retail
The Role
The Advertising Operations Account Manager will manage digital ad campaigns, including setup, performance monitoring, and optimization. The role involves collaborating with teams to create operational strategies for the Sponsored Shops product and analyzing data to provide actionable insights for campaign improvement.
Summary Generated by Built In

This is a hybrid positions requiring M-TH in office and remote on Fridays. Office is located in Boston, MA. At this time, Wayfair is unable to hire candidates that require visa sponsorship now or in the future for this position.

About the Team: The Supplier Advertising team focuses on helping suppliers maximize their performance through tailored digital advertising strategies. We work closely with suppliers to ensure their ads drive meaningful results, optimizing campaigns for visibility, engagement, and return on investment. Our team’s goal is to enhance supplier success by delivering data-driven insights and hands-on support across all advertising efforts.

About the Role: We’re looking for an Advertising Operations Account Manager to manage our digital ad campaigns from start to finish. This includes setting up campaigns, monitoring performance, and making improvements when needed. You’ll also work with different teams to create a solid plan for our new Sponsored Shops product and help ensure everything runs smoothly.


What You'll Do:

  • Oversee the full lifecycle of digital advertising campaigns, including setup, trafficking, performance reporting, and optimization.
  • Implement campaign optimization strategies with a focus on improving ad performance and supplier satisfaction.
  • Proactively identify opportunities to streamline processes and service levels to enhance operational efficiency.
  • Partner with Program & Product leaders to create an end-to-end operational strategy for our upcoming managed Sponsored Shops product offering.
  • Develop and continuously refine best practices to support the successful launch and long-term success of the new program.
  • Own and track key performance metrics to demonstrate the effectiveness and impact of your campaigns and strategies.
  • Analyze data and provide actionable insights to optimize performance and meet supplier goals.


What You'll Need

  • 2+ years of relevant experience within digital advertising campaigns, including setup, trafficking, reporting, and optimization.
  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Strong understanding of campaign optimization strategies and operational process improvements.
  • Experience working cross-functional stakeholders.
  • Demonstrated ability to develop and track key performance metrics.
  • Strong analytical and data visualization skills. 
  • Excellent written and verbal communication/presentation skills. 
  • Google G-Suite skills, and particular strength in Microsoft Excel.
  • Media Sales/brand advertising sales experience preferred
  • An ability to prioritize across short term and long term goals. 

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].

The Company
HQ: Boston, MA
13,473 Employees
On-site Workplace
Year Founded: 2002

What We Do

Wayfair is the destination for all things home: helping everyone, anywhere create their feeling of home. From expert customer service, to the development of tools that make the shopping process easier, to carrying one of the widest and deepest selections of items for every space, style, and budget, Wayfair gives everyone the power to create spaces that are just right for them.

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