Hi! It's SplitMetrics, a remote-first team of experts building the future of mobile marketing. Top app developers turn to us for intelligent data-driven solutions designed for Apple Search Ads scale, A/B testing, and market insights.
Why SplitMetrics?
- For almost 9 years, we've been at the forefront of mobile marketing industry, providing an ecosystem of market-leading technologies.
- An Apple Search Ads Partner, SplitMetrics is the 1st company to build the Apple Search Ads management platform.
- Working with top mobile companies and brands globally: Skyscanner, Glovo, Flo, Babbel, Wooga and many more.
- Generating an impressive transaction volume, with over $1 billion in ad spend flowing through our ecosystem.
- Acquired App Radar in 2023 to extend our product capabilities and expand market share.
- Integrated AI into our strategic approach.
- Effectively collaborate across 20+ countries with a remote-first and supportive culture.
We have recently launched a new Acquire Starter Pack, which is a free Apple Search Ads campaign management platform to activate and support small and medium businesses, driving their success and growth with Apple Search Ads.
We are seeking a dynamic and driven Activations & Customer Success Specialist to join our team. This hybrid role combines elements of customer success, sales, and solutions engineering to ensure that our free users fully leverage the SplitMetrics Acquire platform, realize 100% value, and grow their Apple Search Ads spends. The ultimate goal is to upsell these users to our more advanced plans, and continuously grow their Apple Search Ads budgets.
What you'll be doing:
- Customer Onboarding and Activation:
- Identify potential accounts and reach out to new free users.
- Guide users through the initial setup and onboarding process.
- Ensure users connect their Apple Search Ads accounts and start using the platform effectively.
- Work closely with the Product team to drive positive product changes and increase product adoption.
- Customer Education and Engagement:
- Work closely with the Marketing and Support team to prepare and/ or conduct training sessions and webinars to educate users on the features and benefits of the SplitMetrics Acquire platform.
- Provide basic Apple Search Ads recommendations and best practices.
- Regularly communicate with users to drive product activity and engagement.
- Sales and Upsell:
- Identify opportunities for upselling users to paid plans, as well as within SplitMetrics ecosystem.
- Work closely with the sales team to transition users to higher plans seamlessly.
- Support and Solutions:
- Offer basic support and troubleshooting for Apple Search Ads campaign management.
- Collaborate with the support team to resolve user issues promptly, improve Help Center materials, etc.
- Gather user feedback and share insights with the product and development teams to improve the platform.
- Performance Monitoring and Reporting:
- Track and analyze user activity, engagement, and spend.
- Provide regular reports on user performance and potential growth opportunities.
- Set and meet KPIs and OKRs related to user activation, engagement, and revenue growth.
Key Performance Indicators (KPIs):
- User Activation Rate:
- Percentage of new users who complete necessary steps (eg. certain meaningful activity, Apple Search Ads account connected, MMP connected, Apple Search Ads exam passed, etc.)
- User Engagement Rate:
- Frequency and depth of user interactions with the platform features.
- Revenue & Spend Growth / Upgrades:
- Percentage of free users who upgrade to paid plans & Revenue generated.
- Percentage of free users who purchased other SplitMetrics products/ services & Revenue generated from them.
- Increase in Apple Search Ads spend from the free users.
- Customer Retention Rate:
- Percentage of users who continue using the platform over a specified period.
- Educational Initiative Participation:
- Number of users attending training sessions, webinars, and other educational events.
- Number of users/ companies passing the Apple Search Ads exam.
About you:
- Experience:
-
- 2+ years of proven experience in the customer success, preferably in the SaaS or mobile advertising industry.
- Experience with Apple Search Ads or mobile app marketing is a significant plus.
- Skills:
- Strong communication and interpersonal skills.
- Ability to educate and engage users effectively.
- Sales acumen with a focus on upselling and revenue growth.
- Problem-solving skills and ability to offer practical solutions.
- Analytical mindset to track and report on performance metrics.
- Native or advanced English, other languages are a plus.
- Attributes:
- Customer-focused with a passion for helping users succeed.
- Self-motivated and able to work independently.
- Adaptable and able to thrive in a fast-paced, evolving environment.
- Collaborative team player.
- Time Off: Vacation and public holidays following your country's regulations. Additional 6 PTOs annually for personal rejuvenation.
- Health and Wellness: Medical insurance or health care compensation. Paid sick leave to prioritize your well-being.
- Professional Development: Top online/offline conferences and mobile industry events. Internal courses for continuous professional development.
- Performance and Growth: Micro-management-free and supportive management style. Semi-annual performance review sessions. New career opportunities through our internal mobility program.
- Team Engagement: Corporate online events and offline team retreats. Collaboration between teams through shared OKRs. Environment conducive to open dialogue and constructive feedback.
- Work Flexibility: Flexible working schedule for a better work-life balance. Remote-first working environment.
- Workspace Options: Coworking costs coverage program. Office hubs in key locations for a convenient and productive work environment.
Our Culture
At SplitMetrics, our values are not just words — they guide everything we do. To achieve our ambitious goals and maintain success, we stand united by our core behaviors:
- Move Fast
- Get Sh*t Done
- Build Together
- Strive for Transparency
- Own What You Do
- Learn + Share = Excel
Remote Hiring Guidelines: At SplitMetrics, we welcome team members from various countries. While all our roles are remote, certain positions may have specific eligibility requirements based on location. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.
Privacy Policy: Please take a moment and see our Applicant and Candidate Privacy Notice before applying. Please note that SplitMetrics may process your personal data as part of this application and further recruitment interaction for up to 365 days thereafter in accordance with the Notice. You can exercise your privacy rights as described in the Notice or by contacting us here.
What We Do
SplitMetrics is an ecosystem of products and services gathered under the same roof of the SplitMetrics brand: SplitMetrics Acquire (formerly SearchAdsHQ), and SplitMetrics Optimize – our A/B testing platform and ASO tool of the year 2022, joined by SplitMetrics Agency.
We are dedicated to enabling mobile-first businesses and brands worldwide🌎 to simplify their way to business success.
An Apple Search Ads Partner, with a dedicated team of 120+ experts who live and breathe mobile app growth, SplitMetrics is obsessed with making its customers successful. That’s why top world app and game publishers choose to grow with SplitMetrics.
Visit www.splitmetrics.com to unlock new levels of app growth with SplitMetrics
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