Acquisition Marketing Lead (India)

Posted 11 Days Ago
India
Senior level
Marketing Tech • Software
The Role
The Acquisition Marketing Lead will develop and implement digital acquisition strategies tailored to the iGaming industry, manage multi-channel campaigns, analyze performance metrics, oversee budget management, conduct market research, and collaborate with cross-functional teams to align marketing efforts with company goals.
Summary Generated by Built In

Description

Come on board with Neo Group! Here's your chance to stir things up in the iGaming scene with us. We're not just expanding; we're revolutionising the entire game, mastering profitability with every new venture. But you know what truly fuels our drive? It's people like you. Join us as we embark on a journey to redefine gaming on a global scale.

Neo Group is on the lookout for a Acquisition Marketing Lead (India) to join our Marketing Function.

What We Want From You:

  • Strategic Planning: Develop and implement robust digital acquisition strategies tailored to the iGaming industry, focusing on maximising player acquisition and engagement.
  • Campaign Management: Design, execute, and manage multi-channel digital marketing campaigns, SEO, social media, affiliate marketing, and email marketing.
  • Performance Analysis: Track, analyze, and report on campaign performance, using data-driven insights to optimise strategies and improve ROI.
  • Budget Management: Oversee the digital marketing budget, ensuring effective allocation and optimisation of resources to achieve target KPIs.
  • Market Research: Conduct thorough market research and competitive analysis to stay ahead of industry trends and adapt strategies accordingly.
  • Collaboration: Work closely with product, content, and design teams to ensure cohesive and effective marketing efforts aligned with company goals.
Requirements

Experience in Digital Acquisition Strategies: Proven track record in developing and implementing digital acquisition strategies, ideally within the iGaming or online gaming industry.

Expertise in Multi-Channel Campaign Management: Demonstrated ability to design, execute, and manage digital marketing campaigns across various channels, including SEO, social media, affiliate marketing, and email marketing.

Strong Analytical Skills: Proficient in tracking, analyzing, and interpreting campaign performance metrics to make data-driven decisions and optimize marketing strategies for better ROI.

Budget Management Skills: Experience in managing and optimizing a digital marketing budget to ensure resources are effectively allocated to meet or exceed target KPIs.

Market Research and Competitive Analysis: Ability to conduct comprehensive market research and competitive analysis to stay updated with industry trends and adjust strategies accordingly.

Collaborative Team Player: Experience working cross-functionally with product, content, and design teams to ensure marketing efforts align with overall company goals.

Industry Knowledge: Deep understanding of the iGaming industry, including regulatory considerations, player behavior, and emerging trends.

Benefits

Why Neo Group?

Being part of Neo Group means more than just a job. It's about being a part of a vibrant community with over 40 nationalities across 8 global locations. As we embrace a thrilling phase of hyper-growth and scale-up, our success is fueled by the diversity and talent of our team—potentially including you!

Explore Neo Group Further:

For more details about life and careers at Neo Group, visit our , follow us on , and engage with us on .

Ready to redefine the future of iGaming with us? Apply today and become a part of something truly spectacular!

Commitment to Diversity:

At Neo Group, we celebrate diversity and are committed to creating an inclusive environment for all employees. We warmly welcome candidates from diverse backgrounds, cultures, genders, experiences, abilities, and viewpoints to apply. If you are passionate about contributing to a diverse workplace, we would love to hear from you.

The Company
HQ: Ta'Xbiex
308 Employees
On-site Workplace

What We Do

Neo Group encompasses a portfolio of companies offering B2B services in marketing, technology, data analysis, customer support, HR, and compliance. Headquartered in Malta, our teams are strategically located across Europe, Southeast Asia, and Africa. Our mission at Neo Group is straightforward: to drive profitability and expansion in every market we enter. Yet, beyond financial goals, we prioritize creating an environment where individuals thrive. We aim to expand our presence globally while empowering our team members to reach their fullest potential.

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