You have a passion to lead.
Accountability makes you happy. Being in the thick of the action and making a difference are exhilarating for you. You relish the opportunity to advise clients and solve difficult problems while working in collaboration with some very smart and experienced teammates.
This is a chance to learn, grow and advance in communications by working with some of the brightest minds in PR and integrated marketing communications. If you like where this story is heading, read on.
The Plot Thickens: Job Description
- Develop and execute integrated comms strategies, aligning with client business objectives and brand positioning.
- Lead end-to-end campaign management, including content creation, creative assets development, influencer partnerships and online & offline event executions.
- Act as the primary liaison between clients and internal teams, ensuring alignment on priorities, timelines, and deliverables.
- Proactively identify opportunities to upsell our service.
- Manage the team members to deliver high-quality campaigns under tight deadlines.
- Oversee project timelines, budgets, and resource allocation while ensuring adherence to quality standards.
- Mentor junior team members and provide guidance on best practices in IMC, KOL Coop, event executions and promotions.
- Strengthen cross-team communication and collaboration to ensure the smooth progress of the project.
- Oversee the creation of professional-grade content, including social posts, video storylines, reports, and bilingual (English/Chinese) materials.
- Drive synergy between traditional media and digital/social media strategies to amplify campaign reach.
- Stay ahead of emerging trends in IMC, digital marketing, and overseas market dynamics.
Attributes of the Protagonist (That’s You)
- Creative & critical thinker
- Leader & team player
- Accountable & entrepreneurial
- Passionate about PR, tech & writing
- Curious & always learning
- Organized & inclusive
- Sense of humor
The Hero’s Background: Qualifications
- Bachelor’s degree in Business, PR/Advertising, Communications, Journalism or Linguistics
- Have a minimum of 5 years of experience in client relationship management and media relations
- Experience in engaging regional technology-related projects
- Superior writing and communication skills
- Engage in assisting the Agency’s growth
- Continually strive to understand technology
- Demonstrate superior business communication skills in both English and Chinese
- Experience in and a passion for digital and social media communications a plus
- An enterprising and curious mindset
- An entrepreneurial nature, passion and can-do attitude
About The Hoffman Agency
We are an integrated communications consultancy built to solve tough challenges — the more complex, the better — for technology companies shaping the future. Headquartered in Silicon Valley, our network spans across global innovation hubs including Bangkok, Boston, Beijing, Hong Kong, Jakarta, Kuala Lumpur, London, Munich, Paris, Portland, San Jose, Seoul, Shanghai, Singapore, Taipei, and Tokyo.
At Hoffman, we combine deep tech understanding with bold storytelling to help brands stand out, influence conversations, and drive meaningful impact.
For more information, visit www.hoffman.com
We are proud to be a diverse and inclusive workplace — one that celebrates individuality and welcomes people of all backgrounds. We’re an equal opportunity employer, and we encourage applications from all individuals regardless of race, ethnicity, nationality, gender identity, sexual orientation, age, religion, disability, or veteran status.
Join us and be at the forefront of marketing and communications innovation, partnering with industry-leading technology brands across the world. We value diverse perspectives, inclusive decision-making, and ideas that push boundaries to shape what’s next.
We offer a competitive salary, comprehensive benefits, and career growth opportunities — plus a unique four-week paid sabbatical after four years of service, because we believe in rewarding dedication and balance.
Skills Required
- Bachelor's degree in Business, PR/Advertising, Communications, Journalism or Linguistics
- Minimum 5 years of experience in client relationship management and media relations
- Experience engaging regional technology-related projects
- Superior writing and communication skills
- Demonstrate superior business communication skills in both English and Chinese
- Experience in and a passion for digital and social media communications
- Enterprising, curious mindset and entrepreneurial, can-do attitude
- Ability to mentor junior team members and manage project timelines, budgets, and resources
What We Do
The Hoffman Agency is a global marketing and public relations consultancy headquartered in San Jose, CA, specializing in business-to-business technology. The firm helps technology, telecommunications, consumer electronics, and travel companies communicate compelling messages and solve complex business problems through integrated communications, digital content marketing, and thought leadership campaigns designed to support brand growth and sales.
