Job Description:
Key Responsibilities:
Assist in the campaign setup, amendments, and creative check of programmatic advertising campaigns across various platforms.
Help manage ad tags, troubleshoot discrepancies, and ensure proper tracking and measurement.
Work closely with senior team members to meet client's objectives.
Pull reports from multiple platforms, analyze and update them on campaign performance reports.
Requirements – Must Have:
3 to 6 years of experience in a campaign management role in the advertising and online media marketing. Video ad experience is an added advantage.
Understanding and knowledge of DSPs (e.g. TTD, DV360, Xandr, Google Ad Manager) and ad-serving platforms (e.g. CM360, Flashtalking).
Demonstrates a willingness to learn and quickly become proficient in new technologies and platforms as required.
Basic understanding of pixel and pixel management.
Must be open to adapting and working on any Ad Tech tool including in-house DSPs related to Programmatic Advertising.
Requirements – Good to Have:
Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required.
Experience in an analytical, results-oriented environment with external customer interaction.
Attention to detail and a sense of accountability is required.
Platform Experience: Must Have:
3 to 6 yrs. of experience working on these platforms like TTD as primary & DV360 for end-to-end campaign processes.
Additional Information
Works as a member of the team and cross-functional teams
Ability to lead/own internal & vendor meetings and communication.
Have an aptitude for basic mathematical concepts
Possess excellent verbal and written communication skills
Ability to prioritize tasks and meet all deadlines while producing quality.
Ability to aggregate and communicate data to support recommendations
Ability to follow through on assigned tasks with minimal supervision
Passion and curiosity for media, brands & digital activation
Flexible to work across different time zones/shifts (including night shift)
Location:
DGS India - Chennai - Anna Nagar Tyche TowersBrand:
ParagonTime Type:
Full timeContract Type:
PermanentSkills Required
- 3 to 6 years of experience in campaign management within advertising or online media marketing
- Experience using The Trade Desk and DV360 for end-to-end programmatic campaign processes
- Knowledge of DSPs including TTD, DV360, Xandr, or equivalent platforms
- Knowledge of ad-serving platforms such as CM360 or Flashtalking
- Basic understanding of pixels and pixel management
- Willingness to learn and use new ad technology tools, including in-house DSPs
- Video advertising experience
- Excellent written, oral communication, and presentation skills
- Experience in an analytical, results-oriented environment with external customer interaction
- Attention to detail and accountability
- Basic mathematical aptitude
- Ability to prioritize tasks, meet deadlines, and work with minimal supervision
- Ability to aggregate and communicate data to support recommendations
- Flexibility to work across different time zones and shifts, including night shifts
dentsu Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.
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Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
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Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
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Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.
dentsu Insights
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