Job Description:
Join Dentsu to accelerate your career and become a champion for meaningful progress!
In this role, you will independently manage paid social campaigns from planning and launch through optimisation, reporting and stakeholder communication. You will connect platform decisions to client objectives and guide analysts to deliver accurate work.
This role requires strong hands-on paid social expertise, end-to-end campaign ownership and the ability to translate performance data into actionable recommendations.
Role: Account Manager
Level: L30
Key Responsibilities:- Plan, launch and manage end-to-end paid social campaigns across Meta, LinkedIn and other relevant platforms.
- Develop audience, placement, creative, budget and bidding approaches aligned with campaign goals.
- Build prospecting, retargeting and lookalike strategies and oversee campaign setup and quality checks.
- Monitor pacing, CPA, CPL, ROAS, conversion rate and other agreed KPIs; troubleshoot delivery and tracking issues.
- Run structured creative and audience tests and optimise budgets, bids, placements and ads.
- Present campaign performance, insights and next steps to clients and internal stakeholders.
- Coordinate with creative, analytics and other media teams to support integrated delivery.
- Review analyst work, coach junior team members and maintain campaign quality standards.
- undefined
Knowledge
Qualification
- Bachelor’s degree in Marketing, Business, Communications or a related field, or equivalent relevant experience.
Certifications
- Relevant platform certifications, such as Meta and LinkedIn advertising, are advantageous.
Experience
Approximately 4 to 9 years of hands-on paid social experience, including independent campaign or account ownership.
Location:
DGS India - Chennai - Anna Nagar Tyche TowersBrand:
ParagonTime Type:
Full timeContract Type:
PermanentSkills Required
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent relevant experience
- Approximately 4 to 9 years of hands-on paid social experience
- Independent campaign or account ownership experience
- Relevant platform certifications, such as Meta and LinkedIn advertising certifications
What We Do
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.
