Account Executive, Mid Market

Reposted 25 Days Ago
Hiring Remotely in USA
Remote
Senior level
Consumer Web • Software • Business Intelligence
The Role
The Account Executive will drive sales for Mid Market clients by identifying leads, managing relationships, conducting negotiations, and collaborating with internal teams to meet client needs and achieve sales targets.
Summary Generated by Built In

Nift is disrupting performance marketing, delivering millions of new customers to brands every month. We’re actively looking for an Account Executive to join our Mid Market team. The Mid Market team is focused on acquiring new Mid Market (MM) eCommerce and Direct-to-Consumer (DTC) brands / advertisers. 

In this role, you will drive a full cycle sales motion for our (demand side) MM team. You will respond to qualified inbound leads as well as personally research, identify, and pursue prospective brands / advertisers to understand their performance goals and conversion paths. You will demonstrate how Nift's consumer touchpoints could positively impact their growth. Once a new brand / advertiser is onboarded, you will ensure the account scales.

To succeed in this role, you’ll bring strong sales instincts, a proactive approach to self-sourced lead generation, and the ability to articulate Nift’s value proposition to potential clients. A detail-oriented mindset and excellent organizational skills will be essential as you manage the entire sales cycle from beginning to end, from prospecting to close to onboarding to account scale.

Our Mission

Nift’s mission is to reshape how people discover and try new brands by introducing them to new products and services through thoughtful "thank-you" gifts. Our customer-first approach ensures businesses acquire new customers efficiently while making customers feel valued and rewarded. We are a data-driven, cash-flow-positive company that has experienced 731% growth over the last three years. Now, we’re scaling to become one of the largest sources for new customer acquisition worldwide. 

Backed by Spark Capital & Foundry who also invested in Slack, Snap, SeatGeek, Fitbit, Warby Parker, Wayfair and Twitter, we are poised for exponential growth and ready to demonstrate impact on a global scale. Read more about our growth here.

What you will do:

  • Sales Development and Prospecting: Research and identify potential early-stage and mid-market brands to target high-potential clients for which Nift can meet performance marketing and user acquisition goals
  • Lead Management: Quickly engage with inbound leads from marketing campaigns, qualifying prospects and identifying opportunities to close deals
  • Solution Selling: Conduct discovery calls to understand each client’s unique needs and customer acquisition challenges, tailoring Nift’s solutions to meet their desired goals
  • Deal Negotiation: Lead negotiations, including pricing and contract terms, to secure mutually beneficial agreements that align with the client goals and Nift’s growth objectives
  • Client Relationship Management: Build strong relationships with decision-makers at ecommerce brands, becoming their trusted advisor and primary point of contact
  • Sales Pipeline Management: Develop and maintain a robust pipeline, providing accurate updates, forecasts and reporting progress toward acquisition targets
  • Cross-Functional Collaboration: Work closely with teams in marketing, customer success, data science and operations to ensure smooth client onboarding and ongoing success
  • Market Insights: Become a category expert for Nift. Stay current with industry trends, competitive landscape, and market shifts to continuously refine sales strategies. Work with the Client Success to manage the account, offer valuable client solutions and insights

What you need:

  • 5+ years of sales experience: selling performance marketing solutions to performance marketing teams, with a proven track record in developing leads, closing deals, and exceeding sales targets
  • Solution-Selling Approach: Strong ability to understand client needs, recommend tailored solutions, and concisely articulate our value proposition
  • Excellent Communication Skills: both written and verbal, with the ability to engage and influence stakeholders including senior executives or founders at small to mid size organizations
  • Highly Organized: with attention to detail and a methodical approach to managing sales processes.
  • Proficient in CRM and sales tools to manage leads, track progress, and report results
  • Data Driven: able to translate campaign data and third-party insights into compelling sales messaging, and connect the dots between client goals and platform performance to find a path to consistent success
  • Self-Driven and Motivated: ready to operate at a high productivity level in an often-changing, fast-paced, and results-oriented environment

What you get:

  • Competitive compensation, comprehensive benefits (401(k) with matching, Medical/Dental/Vision), and we offer full-time employees the potential to hold company equity
  • Flexible remote work
  • Unlimited Responsible PTO
  • Great opportunity to join a growing, cash-flow-positive company while having a direct impact on Nift's revenue, growth, scale, and future success

Skills Required

  • 5+ years of sales experience in digital advertising or performance marketing solutions
  • Strong solution-selling approach and ability to articulate value proposition
  • Excellent written and verbal communication skills
  • Highly organized with attention to detail in sales processes
  • Proficient in CRM and sales tools
  • Ability to use data to inform sales messaging and strategies
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The Company
HQ: Boston, Ma
121 Employees
Year Founded: 2014

What We Do

Nift helps companies like Quip, Scentbird, LiquidIV, Allbirds, and SiriusXM acquire their next new customer and achieve their customer growth goals at or better than their current CPA. Reaching 39M shoppers, we introduce brands as a “thank you” for the actions they’ve taken in high-engagement platforms such as Tripadvisor, Afterpay, and iHeartRadio. Join in the gratitude! We believe that our Gratitude Flywheel can build business for engagement platforms and brands while positively impacting people's lives. It’s our mission to have more of the world feel appreciated by getting a ‘thank you’ for paying attention, and to genuinely appreciate the discovery of a new brand

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