Account Executive, B2B Sales - Design Industry

As Account Executive, B2B Sales, will drive new business growth for Balsam Hill by selling premium holiday décor packages to interior designers, event planners, and other design professionals who craft seasonal experiences for their clients. This is a hunter role, ideal for a self-starter with deep connections in the design world, who thrives without a set playbook and is passionate about premium product storytelling.

This is a relationship-driven sales role focused on building trust, understanding client needs, and delivering tailored solutions aligned with the brand objectives. The Account Executive will play a hand in evolving the product assortment by sharing client feedback and work closely with the Customer Success team to ensure a seamless customer experience.  

As a brand ambassador for Balsam Hill, the Account Executive will lead engagement with key design industry associations to enhance the company’s presence and position Balsam Hill as the preferred partner for design professionals.  Additionally, the Account Executive will play an integral role in establishing a nationwide network of designers and decorators who may be contracted to support holiday installations.

This full-time position reports to the Director of Customer Engagement, B2B and can work remote from any U.S. state where Balsam Brands is currently setup as an employer, which includes Arizona, California, Illinois and Texas. This role can also work locally in our Redwood City, CA location. Our local teams work in a hybrid model, which currently includes Monday, Tuesday and Wednesday in-office.

To ensure sufficient overlap with functional and cross-functional team members globally, some flexibility with this role's regular work schedule will be required. Most of our teams have overlap with early morning and/or early evening PST. Specific scheduling needs for this role will be discussed in the initial interview.

What you’ll do:

• New Business Acquisition: Own the full sales cycle from prospecting through close, selling to interior designers, event planners, and similar professionals, and independently managing a national territory
• Designer Network Development (Secondary Focus): Identify, recruit, and build relationships with a network of designers and decorators across the country who can support holiday installations for high-end clients
• Event & Industry Representation: Represent Balsam Hill at industry events, trade shows, and conferences (e.g., ASID Gather), enhancing brand visibility and building strong industry partnerships
• ABM and Prospecting: Work in partnership with the marketing team to leverage ABM strategy, buyer intent tools, and social media to engage high-potential clients
• Sales Collateral: Collaborate with internal teams to develop persuasive sales tools and presentations tailored to design industry prospect
• CRM and Technology: Use HubSpot for pipeline management, ZoomInfo for lead insights, and LinkedIn Sales Navigator for social selling
• Performance Tracking and Reporting: Track KPIs and sales performance, adjusting strategies to stay aligned with business growth goals

What you bring to the table:

• 5+ years in B2B sales with experience in the Interior Design, Event Planning, or adjacent design industries
• Bachelor’s degree in Business, Marketing, or a related design field
• Demonstrated success in new business acquisition and territory development, preferably in design-related B2B sales
• An eye for design and a genuine passion for aesthetics, with the ability to connect with creative professionals and speak their language
• Highly motivated self-starter who thrives in ambiguity and knows how to build from scratch
• Proficient with HubSpot, LinkedIn Sales Navigator, and other sales tools; understands how to use social media for prospecting and brand building
• Able to craft compelling presentations and messages that inspire designers and align with their aesthetic values
• Willingness to travel up to 30–40% for client meetings, trade shows, and events

Travel for remote team members: At Balsam Brands, we believe that time spent together, in-person, collaborating and building relationships is important to who we are. For our newest remote Brandits, we will arrange travel to one of our local offices within your first three months of employment so you can meet and train with your new team in-person. You may also get to travel an additional 1 – 2 times a year for events such as team retreats, offsites, or learning and development opportunities.

Notes: This is a full-time, permanent position with benefits. Please only apply if you are able to live and work full-time in one of the states listed in this posting. State locations and specifics are subject to change as our hiring requirements shift.  

About Us: Balsam Brands is a global, omnichannel retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, the Philippines, Canada, and Mexico.  

The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace.

• Check out our flagship brand, Balsam Hill: www.balsamhill.com
• Balsam Brands in Forbes: https://bit.ly/balsambrandsforbes2023 
• LinkedIn: http://www.linkedin.com/company/balsam-brands/
• Glassdoor: https://bit.ly/balsambrands-glassdoor

At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes:

• Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process
• Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents
• Up to $2,000 annual funding toward HSA accounts
• Medical, transit, dependent care FSA
• Infertility coverage offered on all medical plans
• Generous parental leave program and flexible return options
• Company-paid life and AD&D insurance
• Company-paid short and long-term disability insurance
• 401(k) with dollar-for-dollar company match up to $4,000 per calendar year
• Employee Assistance Program (EAP) and other mental health and wellness perks
• Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages
• Paid 5-week sabbatical leave after 10 years of employment
• Annual continuous learning benefit up to $1,000 per person, per fiscal year
• Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment
• Generous team member merchandise discount
• Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance

The base pay range for this position is: $110,000 to $130,000 annually, depending on experience. Year 1 On-Target Earnings (OTE): $150,000–$175,000, including a $30,000 commission draw during ramp-up. Year 2 OTE: $200,000+ based on performance. Please note that placement within the posted salary range is based on several factors, including geographic location, experience, skills, alignment with role requirements and other job-related factors. It is uncommon for offers to be made at the top of the range, as this typically reflects a candidate who exceeds all role requirements and brings significant, directly applicable experience. We benchmark our pay ranges against current external data sources and regularly review compensation for our team members. Balsam Brands is committed to providing our team members with an internally fair, externally competitive, and fiscally prudent total compensation package administered in a simple and consistent manner.

At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

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