Account Director

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Senior level
Big Data • Digital Media • Marketing Tech • Social Media • Analytics • Business Intelligence
The Role
Manage a portfolio of strategic accounts to meet revenue targets through retention, upsell and cross-sell. Develop territory plans, maintain high-contact client relationships, forecast revenue, drive pipeline performance, collaborate across teams, and provide product and market feedback to strengthen client value.
Summary Generated by Built In
At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you'll thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate. 
 
Join us in shaping the future of communication and building authentic connections that matter. Whether you're solving complex problems or driving bold innovations, your growth is our success, and together, we’ll create the conversations of tomorrow. 
 
Empower your impact at Cision. Be seen, be understood, be you. 
 

The role

As an Account Director, you will drive revenue growth within the Strategic Account Management team, managing a growing portfolio of Cision and Brandwatch’s most important clients. You will take ownership of a defined territory, working towards agreed revenue and performance targets while building long-term, strategic partnerships with key stakeholders.

Your focus will be on revenue retention, identifying and delivering upsell and cross-sell opportunities, and maximising account value across your portfolio. You will proactively identify growth opportunities, mitigate risk, and ensure clients are deriving maximum value from our solutions.

You will act as a trusted advisor, leveraging data, insights, and industry knowledge to strengthen client relationships, drive commercial success, and contribute to the overall growth of the business.

Duties and responsibilities

The role is defined, but not limited to, the following:

  • Meet or exceed monthly and annual revenue targets across the full Cision and Brandwatch portfolio (Media Analysis, Monitoring, Database, Insights, Social and Professional Services) within Strategic Accounts.
  • Develop and execute a clear territory sales plan.
  • Maintain a proactive, high-contact approach with clients.
  • Identify and drive upsell and cross-sell opportunities across your portfolio.
  • Build and implement account plans aligned to client needs, budget and growth potential.
  • Forecast revenue accurately and proactively address potential shortfalls.
  • Take full ownership of territory performance including planning, pipeline management and analysis.
  • Act as a key contributor to the UK Account Management team, bringing energy, focus and commercial drive.
  • Develop strong knowledge of Cision and Brandwatch products and the competitive landscape.
  • Collaborate with Marketing, Events, Operations, Client Services and Product to drive client satisfaction and growth.
  • Provide structured feedback to Product teams based on client needs and market trends.
  • Ensure effective and consistent use of CRM to maintain accurate forecasting and visibility.

Essential Skills and Experience

  • Proven track record of exceeding revenue and performance targets.
  • Strong ability to communicate and influence stakeholders at all levels.
  • Demonstrated ability to build and maintain relationships with key decision-makers.
  • Strong problem-solving skills with a proactive approach.
  • Customer-focused mindset with a commitment to delivering value.
  • Effective negotiation skills with a commercial approach.
  • Results-driven with a strong focus on achieving outcomes.

What We Offer 

Upon joining Cision, you will immediately have access to a range of benefits that are fully or partially funded by the company and form part of your overall benefits package. These benefits include:

  • Cision Group Personal Pension Scheme
  • Life Assurance
  • Healthcare cash plan
  • Dental Insurance
  • Private Medical Insurance (For directors and above only)
  • Gym Subsidy
  • Cycle to Work
  • Discounted Dining
  • Virtual GP
  • Employee Assistance Programme (EAP)
  • Eye Care Test
  • Cision Global Charitable Giving Program
  • BenefitHub (Retail discounts)

If this opportunity feels like the right fit for you, we’d love to hear from you! Please note that for this role, we are only able to consider candidates who are already based in the country of employment.

#LI-FR1 #LI-Remote


Cision is the global leader in consumer and media intelligence, engagement, and communication solutions. We equip PR and corporate communications, marketing, and social media professionals with the tools they need to excel in today's data driven world. Our deep expertise, exclusive data partnerships, and award-winning products, including CisionOneBrandwatch, and PR Newswire, enable over 75,000 companies and organizations, including 84% of the Fortune 500, to see and be seen, understand and be understood by the audiences that matter most to them.
 
Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.
 
Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.
 
Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact [email protected]

Cision, Inc. "the Company" only communicates with candidates and extends job offers through direct channels, not third parties.

Please review our Global Candidate Data Privacy Statement to learn about Cision’s commitment to protecting personal data collected during the hiring process. 


Skills Required

  • Proven track record of exceeding revenue and performance targets
  • Experience developing and executing territory or account sales plans
  • Ability to identify and drive upsell and cross-sell opportunities
  • Strong communication and stakeholder influence skills at all levels
  • Ability to build and maintain relationships with key decision-makers
  • Effective negotiation skills with a commercial approach
  • Customer-focused mindset and strong problem-solving capability
  • Knowledge of Cision and Brandwatch products and competitive landscape
  • Consistent and effective use of CRM for forecasting and pipeline management
  • Must already be based in the country of employment

Brandwatch Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Brandwatch and has not been reviewed or approved by Brandwatch.

  • Flexible Benefits Work is remote-optimized with hybrid options, flexible core hours, and a home-office stipend that support varied working styles. Feedback suggests this flexibility is a notable strength relative to other elements of the package.
  • Leave & Time Off Breadth Unlimited PTO plus additional wellness days and paid holidays/volunteer time provide generous time-away policies. Feedback suggests these policies are attractive on paper, with usage shaped by team norms.
  • Wellbeing & Lifestyle Benefits Medical, dental, vision, FSA, mental-health resources (EAP, Headspace), and learning access/stipends indicate a broad wellbeing offering. Feedback suggests these benefits can help offset cash-pay concerns for some roles.

Brandwatch Insights

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The Company
HQ: Brighton
5,000 Employees
Year Founded: 2007

What We Do

Brandwatch is the world’s leading digital consumer intelligence company, allowing users to analyze and utilize conversations from across the web and social media. It is the perfect platform to make sense of your consumers, their needs, wants, and interests. With official access to Twitter, Reddit, and Tumblr's firehose, plus data coming from 100 million other sites, our historical archive includes over a trillion conversations, with 501 million new ones added every day. Our platform then combines queries and AI to help you parse and analyze the data that's useful to you. From there it can be chopped, sliced, and combined to find insights you can put into action.

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